pages: PlanningBoard/2012-02-27.pdf, 12
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PlanningBoard | 2012-02-27 | 12 | intuitionalism. In order to avoid the monotony, the building should be broken into smaller units with varying shapes, sizes, windows, textures and colors. She believes the plan's is headed in the right direction, but she would like the architects to review the following items: (1) break up the large expanse of the front facing south façade and remedy this with public art; (2) reduce the illuminated signs especially in the back of the store; (3) soften the colors of the rear elevation facing north (refer to page 13). The order that one sees the colors differs and now receive dark brown bands framing the panels and that should be soften to blend with the surroundings; (4) consider how the Green arrow around Building A to Building K could be moved over in order to shift people closer to where they want to be; (5) have the architects bring material samples so the Board can review; and (6) incorporate sustainable elements into the plans of the building. She wanted staff to go back and incorporate the Board's suggestions before the Board votes. Scott Cuyler, Creative Principal and Co-Founder of Square Peg Design, reported on the company's first attempt at programming the site for the driving audience and at this point, they are not looking at pedestrian signage. President Ezzy Ashcraft called for Board comment on the proposed signage located on page 18. Board member Burton stated that the plan is headed in a good direction, but the plan needs to be developed further. He believed that the Sail logo specifically with the letter "L" is interesting, but the logo may be too delicate given the scale. In terms of the horizontal options for the Alameda Landing identity, he was intrigued if it can be done an anti-graffiti proof material. He liked the primary site tenant identification where all the signs are located on one side. Board member Zuppan asked if the letter "L" with Sail is suppose to be a weather vein or sail that switches around with the wind. Mr. Cuyler replied that this is a preliminary design report so more work will be done and no it's not a weather vein. Board member Knox White stated that having a kinetic aspect to the sign would be unique and interesting. President Ezzy Ashcraft agreed with Board member Burton that less is more, but make it fun and interesting. Mr. Thomas stated that the landscape and open space plan has a majority of support, but with a few conditions: (1) look at final plan to ensure seating and shading; (2) look at Stargell Avenue main entrance at 5th Street to make sure trees and landscape are placed to create a buffer, while making it attractive primarily on the Stargell Avenue side; (3) place a water feature at that corner to reduce the traffic's noise; and (4) create a list of the minimum plants that will be used in the landscaping plan. Regarding the Building K design review the overall theme heard was that there was not enough variation and not enough visual interest. There are 8 different design strategies that staff and the project team can use to improve and Approved Meeting Minutes Page 12 of 18 February 27, 2012 | PlanningBoard/2012-02-27.pdf |