pages: PlanningBoard/2007-02-12.pdf, 5
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PlanningBoard | 2007-02-12 | 5 | 8-B. Amendment to the Sign Program Associated with PD03-004 (Planned Development) - Steve McCullagh - First Community Bank - 2531 Blanding Avenue. The applicant requests an amendment to the Bridgeside Sign Program to increase the maximum total sign area and install one additional panel sign on the east elevation of the Nob Hill Foods building. The site is located in a C-2-PD, Central Business District, Planned Development Combining Zoning District. Mr. Vu presented the staff report, and recommended approval of this application. The public hearing was opened. Mr. Steve McCullagh, applicant, believed that the proposed sign would be a valuable addition to the site, and would be subdued during the nighttime hours, in keeping with the other signage. He thanked Mr. Vu for a thorough staff report. Mr. Adam Garfinkle believed it was important to follow the City standards, and was concerned about setting a precedent for future applications. He encouraged the applicant to follow other advertising channels, rather than requesting an amendment to the Sign Program. The public hearing was closed for Board discussion. In response to an inquiry by Member Ezzy Ashcraft whether the proposed bank sign had the same dimensions as Java City, Mr. Vu replied that they were approximately the same size. Member Ezzy Ashcraft noted that she had visited the site, and believed the sign was quite attractive. She believed the propose sign would visually balance the existing signs. She believed the trend toward one-stop shopping was reflected in this center, and believed this was a good way for people to leave their cars and shop in one place. In response to an inquiry by Vice President Cook, Mr. Vu replied that no further signage requests had been received for this development. In response to an inquiry by Member Kohlstrand, Mr. Vu confirmed that the Bridgeside Sign Program was more restrictive than the City's signage requirements, and that the sign would be internally illuminated. Vice President Cook noted that she was not opposed to this particular sign, and agreed with the other comments. She was concerned about the signage placed on the windows of the petfood store. She would like the windows to contribute to the uses spilling out onto the waterfront. She would like to revisit that issue. Mr. Vu noted that staff had noticed that as well, and staff had approached the Petfood Express management. They stated that the banners were meant to be used for grand opening purposes, and that they would be removed after a certain period of time. He understood that no more than 25% of windows or glazing may be covered by signs or decals. The development would not receive its Planning Board Minutes Page 5 February 12, 2007 | PlanningBoard/2007-02-12.pdf |