pages: PlanningBoard/2005-08-22.pdf, 7
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PlanningBoard | 2005-08-22 | 7 | 9. REGULAR AGENDA ITEMS: 9-A. MDR05-0216, Regency Centers - 2599 Blanding Ave (AT). The applicant requests sign program approval for the Bridgeside Shopping Center. The site is located within a C-2 PD, Central Business Planned Development District. (Continued from the meeting of August 8, 2005.) Mr. Tai summarized the staff report and displayed the proposed signage designs on the overhead screen. In response to an inquiry by Ms. Kohlstrand, Mr. Jerry Weiman, sign consultant, described the lighting and channel letter identification of the signage. The public hearing was opened. Mr. Matthew Hoffman, 2800 Marina Drive, spoke in support of this application and noted that he recently moved to Alameda from Antioch. He hoped the project could be completed quickly so the sand dunes could be replaced. Mr. Dave Needle, 2981 Northwood Drive, spoke in support of this application, and was happy that the signs were smaller. He had not heard any objections from the neighbors. Ms. Barbara Price, PK Consultants, 1047 Tahiti, noted that she was speaking on behalf of the development team. She noted that representatives from Raley's, Regency Centers and Foothill Partners were also in attendance. Mr. Hadi Monsef, PO Box 1355, spoke in support of this application and agreed with the staff report. The public hearing was closed for Board discussion. Mr. Piziali recalled that the Board did not want the view of the water from inside the stores to be blocked by window signs. He suggested creating a clear band of a certain height to allow the water view. Mr. Lynch agreed with Mr. Piziali's suggestion, and noted that the clean lines should be maintained. In response to Mr. Lynch's question, Mr. Piziali confirmed that he did not want to see additional signage by the merchants blocking the view. He noted that the developer's signage was fine. President Cunningham cautioned against placing the signs so high that they could not be read without stepping back, or so low that they interfere with merchandising. Planning Board Minutes Page 7 August 22, 2005 | PlanningBoard/2005-08-22.pdf |