pages: CityCouncil/2007-11-20.pdf, 5
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CityCouncil | 2007-11-20 | 5 | collections. Ms. Dileo responded items were placed on casters long ago; stated collections are on racks. plenty of effort has been put into maintenance. Mayor Johnson inquired whether the Museum industry has standards for preserving collections. Ms. Dileo responded she that is not an expert; stated efforts are being made with available resources. Mayor Johnson stated on-going efforts need to be made to expand displays. Ms. Dileo stated there would be two new displays after the first of the year. Councilmember Gilmore thanked Ms. Dileo for presenting the Business Plan; stated a lot of work went into the Plan; she understands that the forward looking aspect is limited because there will be three new Board Members; she would like future reports to address expanding fundraising, the marketing plan, and membership plan; she would like to see more detailed steps on how expansion will be accomplished and how success will be measured; concrete steps need to be established for implementing ideas Council was clear in stating that greater fundraising efforts and results are expected; educational services may be beneficial to the public but do not bring in money; there needs to be a balance between educational goals and fund raising goals; rent will increase; she would like to see the Museum make an effort to contribute to the delta. Councilmember Matarrese thanked Ms. Dileo for the information; stated it is important for people to know the cost of running a Museum; the City has a role by allocating $50,000 to support the Museum; a budgetary fundraising goal needs to be assigned Council can measure the progress against the goal; the Board should consider assigning a target for a 2008 membership drive; future updates should provide said information; tonight's discussion helps put public spotlight on the Museum so that people are aware that the Museum is here, what the costs are, and that volunteers work very hard to keep the Museum going; he would like to see the City and Museum move together as partners. Ms. Coler-Dark stated that membership has increased from 350 to over 450 over the last year. Mayor Johnson stated that it is important to establish 2008 Regular Meeting Alameda City Council 5 November 20, 2007 | CityCouncil/2007-11-20.pdf |