body,date,page,text,path
GolfCommission,2019-01-29,1,"ALAMEDA GOLF COMMISSION
MINUTES OF SPECIAL MEETING
Tuesday, January 29, 2019
1
CALL TO ORDER
Chair Ed Downing the called the special meeting to order at approximately 6:30 p.m. in
Room 360, City Hall, 2263 Santa Clara Ave, Alameda, CA 94501
1-A
ROLL CALL
Present:
Chair Ed Downing, Vice-Chair Cheryl Saxton, Commissioner
Ron Taylor, Commissioner Ron Carlson, and Commissioner
Joe Van Winkle
Absent:
None
Staff:
Greenway Golf Ken Campbell, Recreation and Parks Director
Amy Wooldridge
Also Present:
None
1-B APPROVAL OF MINUTES
Minutes of 11-13-18 were approved unanimously
2
ORAL COMMUNICATIONS
None
3
COMMISSION COMMUNICATIONS
See Attached Exhibit ""A""
4
WRITTEN/ORAL REPORTS
4-A
4-A Beautification Program and Junior Golf Club
Connie Wendling stated that they've sent out their membership applications and the
first tournament will the Adult Junior tournament on May 26.
4-B
Golf Complex Restaurant Report, Jim's on the Course
See item 7-A
1
Golf Commission Minutes - Tuesday, January 29, 2019",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,2,"5
AGENDA ITEMS
5-A
Facility and Renovation Report by Greenway Golf
See attached Exhibit ""B"" - 2019 Annual Plan Review
Mr. Campbell was asked about the GPS system on the carts regarding the issues and
he stated that Greenway was a BETA program with Yamaha, and they are working on
these issues.
Commissioner Taylor expressed his concern about Alameda Residents not being able
to acquire weekend tee times, and Mr. Campbell stated that they have the advance
reservation fee that Alameda residents can use to acquire desired tee times. Mr.
Campbell asked the golf commissioners to encourage the public to express their
concerns in the golf shop. Commissioner VanWinkle asked for a report showing
resident and non resident play and Mr. Campbell stated he would look into it.
Mr. Campbell was asked if they have a contract with Jim's on the Course regarding the
grading for the event center and Mr. Campbell stated they did not.
5-B
Recreation and Park Director's Report
Amy Wooldridge stated that they are working on getting the color palette for the
clubhouse and related buildings to be presented to the Planning Board in March.
Ms. Wooldridge stated regarding the concession agreement with Jim's on the Course,
the City had agreed to give them an administrative six month extension which ran
through December 31, 2018. The building permit was issued in December, but Jim's
is still out of compliance in terms of contract obligations. The staff is working on an
amendment recommendation to extend to December 31, 2019 to present to City
Council on March 19. Potential holdups would be the utility project and also EBMUD's
possible requirement for a new water meter.
6.
ORAL COMMUNICATIONS, NON-AGENDA (Public Comment)
Lynn Perata asked Greenway about the locations of the restrooms on the North
Course when renovated and Ken Campbell stated that he was not sure of the exact
locations at this time.
Tony Corica stated that the Friends of the Park tournament will be held Friday May
31st with a shotgun start of 1:00 PM.
7.
OLD BUSINESS
7-A
Update on Jim's on the Course Event Center
See attached Exhibit ""C""
2
Golf Commission Minutes - -Tuesday, January 29, 2019",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,3,"Discussion with Jim's on the Course general contractor ensued regarding the timeline
of the opening of the event center and he explained he did not have it available at this
time.
Commissioner VanWinkle made a motion to approve sending a letter to the City
Council on behalf of the Golf Commission to submit a letter to City Council suggesting
the Council does not approve the amendment recommendation to extend the contract
of Jim's on the Course to December 31, 2019. The motion died for lack of a second.
7-B
Review and Comment on the Parking Lot Striping Plan
Amy Wooldridge provided a staff report and reviewed it with the Commission.
The Golf Commission was provided three options for the layout of the parking lot and
two options for the layout of the bag drop and the commission unanimously approved
Option 1 for the parking lot and option 2 for the bag drop.
8.
WRITTEN COMMUNICATIONS
9.
ITEMS FOR NEXT MEETING'S AGENDA - March 12, 2019
Facility and Renovation Report by Greenway Golf
Recreation and Park Director's Report
10.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at approximately 8:00 p.m.
The agenda for the meeting was posted seven days in advance in compliance with the
Alameda Sunshine Ordinance, which also complies with the 72-hour requirement of the
Brown Act.
3
Golf Commission Minutes-Tuesday, - January 29, 2019",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,4,"Exhibit ""A""
January 29th, 2019
Golf Commission Communications -
Corica Park has recently received recognition and awards related to the high quality of work
completed on the Golf Courses.
Golf.com named the MIF ALBRIGHT one of the best par-3 golf courses in
America. ""firm and fast, and fun for beginners as it is challenging for serious sticks.'
https://www.golf.com/travel/2018/12/27/best-par-3-golf-courses-americal
Best municipal course renovation of 2018: Corica Park (South)
""Fast-running fairways, run-up ramps into low-slung greens, artfully configured bunkers and
wispy native fescue grasses grace the layout.""
 https://www.golf.com/courses-and-travel/2018/11/19/best-municipal-course-renovation-of-2018-
corica-park-south/
Audubon International
Corica Park - South Golf Course has been selected as Ewing & Audubon International's
Water & Sustainability Innovation Award for 2019. Audubon's intention is to ""recognize and
promote the positive impact landscapes and other green spaces have in creating more
sustainable communities."" The award was open to all landscape projects, public and private, not
specific to golf. The notification email said, ""Congratulations! This project was an excellent
example of focusing on all aspects of sustainability with unique examples of water
conservation, material reuse and environmental stewardship.""
These awards recognize our journey to restore Alameda's golf heritage. But it didn't just
happen. A vision was shared, a promise was made, and then a great deal of hard work and
investment followed to deliver on that promise.
I would encourage City Staff to celebrate these awards and the successful partnership with
Greenway that led to them. And I would ask the public and my fellow commissioners to
acknowledge these achievements and to take time to say thank all of the hard-working staff at
Greenway.
Joe Van Winkle,
Member, Golf Commission",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,5,"Exhibit ""B""
ORIG
PARK
ALAMEDA, CA
1927
Corica Park Golf Club
2019 Annual Plan Review
January 29, 2019",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,6,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
Golf Courses -
South Course Open June 22, 2018 - The biggest highlight of the year was
the official opening of the new South Course.
Opening events included VIP tournament w/Rees Jones, media day,
community open house/ribbon cutting & an Alameda junior golf fundraiser.
South Course Awards
""Golf Magazine Best Municipal Renovation""
""Audubon International Water & Sustainability Innovation""
2",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,7,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
New LinkSoul Retail Shop
Greenway and golf apparel company LinkSoul partnered to launch a new
retail store that included a full remodel and repair of the existing Pro Golf.
wot
LAHEDA.
3",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,8,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
Facilities/Operations:
New Golf Carts for South Course
72 new Yamaha premium golf carts with GPS
Practice Range Power Tees
Replaced 24 practice range mats with new Power
New Yamaha Golf Cars
Tee system. Superior quality hitting surface with two styles of mats w/auto
tee system offering various heights; promotes muscle memory and
consistent practice repetition.
Annual Rainfall Comparisons
2018* Total: 21.94""
2017 Total: 31.53""
I
2016 Total: 25.71""
(*15.12"" first 4 months, 6.82"" last three months; includes 4.2"" event on 4/5-4/6)
Tree Maintenance
Trees trimmed on back of range near property on Beach road
Removed trees in proximity to apt complex on Maitland
Ongoing removal of storm damaged/dead trees on property
4",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,9,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
Facilities/Operations:
Lighting Replacement/Repairs
Upgraded exterior lighting at the maintenance shop to LED
Upgraded lighting under Practice Range canopy & cart barn to LED
Clubhouse & Social Patio
Remodeled social patio to increase size and improve function & drainage
Added new pavers and granite slabs for walkways
Built rock wall and Commuters memorial fountain
Installed new landscape along left side of main entry walk way
Painted building pillars and framing
Par 3 Course and Back Tee Improvements
Par 3 Course selected Top 12 in America by Golf Magazine
Installed steps DR back tee comprising of old granite golf course tee signs
Par 3 hitting mats replaced
5",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,10,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
Facilities/Operations:
New Putting Green:
New 12,000 Sq. ft. practice green open October 2018
Marketing Initiatives:
Developed multi-tier rate structure w/preferred Alameda residents rates
Introduced new Alameda County Players Card program
Introduced new NCGA member partnership pricing program
Successfully generated dozens of media stories on South opening
Utilized advanced play of Warriors Curry & Iguodala for promo of opening
Promoted North 9 as unlimited play for a special rate
Sponsored local soccer team to promo footgolf & junior par 3 golf
Launched new Power Tee system to promote practice range
Partnership agreement to be ""Home Course"" for AmateurGolf.com
6",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,11,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
Facilities/Operations:
In advance of the South Course opening, a Property rebranding program
was developed, which included a refresh of logo/name, remodeled golf
shop, new signs and plans developed for a clubhouse exterior update.
CORICA
PA RK 17
View el Pre Shop
7",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,12,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
North Course Renovation Plans Underway -
Updated plans were submitted and approved by City for the repair and
remodel of the North Course. Construction on the first 9-holes began July
2018 while the remaining 9 holes remain open for play.
North Course Plans Include:
Full renovation and elevation of all
18-holes as a redesign to ensure
proper drainage and exciting playing
conditions
Repair and replacement of all tees,
fairways, bunkers, roughs & greens
Installation of drain tiles and catch
basins for improved drainage
New cart paths
8",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,13,"Corica Golf
2018 HIGHLIGHTS
Annual Plan
2018 Rounds & Revenue Recap -
North Rounds
38,662
South Rounds*
30,760
Par-3 Rounds
18,145
Total Rounds
87,567
Total Facility Revenue
$3,260,311
South Course open June 22, 2018
9",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,14,"Corica Golf
2019 PREVIEW
Annual Plan
Ongoing South Course Project Work:
Install top layer material for South Course cart paths
Complete cart staging pavers around putting green and clubhouse
Install additional hearing-bone drainage around South course basins
Continue transition of fairways to Bermuda from the opening over seed
Install new tee and directional signs
Clubhouse Improvements:
Ongoing over next two years, Clubhouse plans consist of updating men's
and women's restrooms, and exterior clubhouse re-facing and landscaping
Parking Lot:
In conjunction with City work to repair and restripe parking lot
10",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,15,"Corica Golf
2019 PREVIEW
Annual Plan
Marketing Initiatives:
Continue support of 2018 programs
Golf Channel advertising campaign (all year beginning w/AT&T Tourn.)
Aggressive monthly social media advertising and branding campaigns
Launch online Club news info email and calendar
Refresh course website and introduction of online store
Promotion of par 3 summer golf & footgolf leagues
Introduce Bay Area senior players preferred days
Partnership campaign with the Global Golf Tourism Organization
Promote ""Mandatory Golf Fridays"" and practice range fun events
11",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,16,"Corica Golf
2019 PREVIEW
Annual Plan
Golf Rates
Golf rates for residents and all play will be evaluated annually for any
proposed considerations for adjustments due to ongoing increases in cost
of business. Preference is for smaller annual adjustments when warranted
versus larger increases every few years.
Service Items
Linksoul retail to offer more pricing value and additional logo attire
Continue to fine tune GPS & Implement on course F&B ordering system
Launch blue tooth music speaker option on Cart GPS
Establish new Event Director/ Asst. Mgr. position
Continue to establish standards and staff training programs
Greater focus on pace of play programs w/directional signs, promo
materials, additional marshalling, course set and tee sheet mgmt.
12",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,17,"Corica Golf
2019 PREVIEW
Annual Plan
Practice Range:
Replace older (non power tee) mats in Spring
Repaint range structures (ongoing)
North Course Project:
Continue work on first 9 holes with importing of dirt, irrigation, drainage
and shaping. Plans to grass ongoing in 2019 and prepare for opening
once all 9-homes turf are mature and ready for play.
Opening promotions and golf rates for the first new 9-holes of the North
Course to be developed and presented for review prior to opening.
Project progression walk throughs with Golf Commission and City
representatives will be planned and conducted in spring/early summer.
13",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,18,"Corica Golf
2019 PREVIEW
Annual Plan
2019 Rounds & Revenue Projections -
North Rounds*
20,000
South Rounds
61,000
Mif Par-3 Rounds
20,000
Total Rounds
101,000
Total Facility Revenue
$4,182,000
North Course projection reflects expected impact from ongoing
construction and playing 9-hole course.
14",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,19,"Exhibit ""C""
SUMMARY
Jim's on the Course has been operating at Corica Park since January 2006. During this time Jim's has
cultivated a large and loyal clientele of golfers and non-golfers.
Roughly two thirds of revenues, for food and beverage, come from non-golfers. During it's time in
operation, Jim's has increased revenues for the food and beverage facility (from the previous operator)
by 400% and rents to the city have increased accordingly.
Since, roughly two thirds of Jim's customers are non-golfers this has created a large volume of foot
traffic to the facility that was non-existent, and who have the potential to become golfers and be
exposed to the game, and also shop at LinkSoul Lab, increasing overall revenues to the facility and
ultimately the city.
Below is a list of the infrastructure work and equipment purchases, that has been completed within the
last two years, as well as work to be yet completed.
There have been numerous operational upgrades and investments that have been done which have
increased the capacity of the kitchen to now be able to serve as many as 600 meals simultaneously. This
is a major accomplishment, because when the event center is completed we will be able to serve a
banquet at the banquet facility at full capacity, handle an event on the patio and be able to serve the
regular restaurant clientele. This would not be possible if all the infrastructure improvements, which
cannot be easily seen, had not been completed.
COMPLETED TO DATE
BAR
NEW 25ft BACK BAR COUNTER TOP
NEW 18ft BAR TOP
25ft of NEW CABINETS
FOUR NEW FLAT SCREEN TV'S
FIVE 48""X52"" MIRRORS (for back bar wall)
20 48"" x 10"" HEAVY DUTY GLASS SHELVES FOR
LIQUOR BOTTLE DISPLAY
LED LIGHTING
REPLACED CEILING TILES
INSTALLED NEW INTERIOR WINDOW TREATMENT
REPLACED CARPET WITH LAMINATE FLOORING
8ft REACH IN UNDER COUNTER BEER COOLER
48"" GLASS CHILLER
TWO 48"" UNDER COUNTER REFRIGERATORS
UNDERCOUNTER DISHWASHER
NEW BAR SINKS
BAR CHAIRS AND TABLES
SEPARATION WALL FROM BAR TO DINING AREA
24 TAP BEER DISPENSING TOWER (BRASS)",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,20,"8ft x 15ft KEG COOLER WALK IN (70 KEG CAPACITY)
CO2 and NITROGEN MIXING UNIT FOR BEER
DISPENSING
200 gallon CO2 TANK
HEAVY DUTY FLOORING FOR KEG COOLER
KITCHEN
KITCHEN LINE
REPLACED AGING EXHAUST AND GREASE SYSTEMS
WITH LARGER AND MORE EFFICIENT UNITS
UPDATED FAUCETS TO EFFICIENT WATER USAGE
NEW ANSUL FIRE SUPPRESSION SYSTEM
NEW EXPANDED DISH WASHING AREA
REPLACED GREASE TRAP
8ft EQUIPMENT BASE REFRIGERATION UNIT
36"" RANGE WITH CONVECTION OVEN
48"" HEAVY DUTY GRIDDLE
24"" HEAVY DUTY GRIDDLE
24"" CHAR-BROILER
45 gallon DEEP FRYER
54"" STEAM TABLE
48"" WORKTOP REFRIGERATOR
96"" MEGA TOP REFRIGERATOR
36"" UNDER COUNTER FREEZER
FIBER RE-ENFORCED WALL LINING HIGH
THROUGHOUT OUT KITCHEN AND PREP AREAS
PAINTED ALL WALLS
BANQUET KITCHEN LINE
REPLACED EXHAUST SYSTEM
NEW ANSUL FIRE SUPPRESSION SYSTEM
HEAVY DUTY RATIONAL 12 PAN COMPUTERIZED
COMBI SELF COOKING, SELF CLEANING COMBI OVEN
DOUBLE STACK HEAVY DUTY CONVECTION OVENS
15 FT STAINLESS WORK TABLES
FOUR BURNER HEAVY DUTY RANGE
600 BANQUET SETTING (dishes, flatware, wine &
water glasses etc.)
STORAGE (DRY & REFRIGERATED)
8ft x 20ft COMBINATION COOLER AND FREEZER FOR
FOOD STORAGE
TILE FLOORING FOR WALK IN COOLER
TILE FLOORING FOR DRY STORAGE AREA
PORTABLE OUTSIDE STORAGE AREA WITH FLOORING",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,21,"COUNTER SERVICE AREA
400 sq. ft. NEW TILE FLOORING
300 sq. ft. WALL TILE
Painted all walls
45 LINEAR ft NEW COUNTER AND CABINETS
60"" ADA ACCESSIBLE COUNTER
48"" 2 DOOR REACH IN GLASS MERCHANDISER BEER
COOLER
48"", ICE CREAM FREEZER WITH BUILT IN DIPPING
WELL
TWO (2) 96"" : 3 DOOR WORKTOP REFRIGERATORS
48"" TWO DOOR SALAD PREP REFRIGERATORS
32"" SINGLE DOOR PREP REFRIGERATOR
HOT DOG ROLLER MACHINE
52"" MERCHANDISER GLASS REFRIGERATOR
96"" MERCHANDISER GLASS REFRIGERATOR
DINING ROOM
REMOVAL OF OLD ACCORDION PARTITIONS
45 NEW TABLE TOPS WITH BASES
115 WOODEN CHAIRS WITH VINYL CUSHIONS
2500 sf OF NEW HEAVY -DUTY LAMINATE FLOORING
REPLACED CEILING TILES
ALL LIGHTING RETROFIT TO LED
20 linear ft. SERVICE COUNTERS
PAINTING OF ALL INTERIOR WALLS
RESTROOMS (male & female)
NEW CORIAN COUNTERS WITH BUILD IN SINKS
NEW BATHROOM FIXTURES (toiles, urinals etc.)
TILE WALL AND FLOORING
NEW ENCLOSURES AND SEPARATORS
EXTERIOR
140 NEW PATIO CHAIRS
25 NEW UMBRELLAS
ONE 72"" ROUND FIRE PIT WITH GRANITE TOP AND
ROCK FACING
ONE 60"" FIRE PIT WITH GRANITE TOP AND ROCK
FACING
7 COMMERCIAL CENTER FLAME PATIO HEATERS
250ft of GAS LINE FOR FIRE PITS
100 gallon PROPANE TANK FOR FIRE PITS
45 EXTERIOR LED LIGHTING WITH LOW VOLTAGE
WIRING
PAINTING OF ALL EXTERIOR WALLS",GolfCommission/2019-01-29.pdf
GolfCommission,2019-01-29,22,"PAINTED ALL ALLUMINUM WINDOW FRAMES BLACK
TO MATCH REVISED COLOR SHCEME.
BANQUET FACILITY
PURCHASED AND PAID FOR LOSBERGER TENT
STRUCTURE WITH DELIVERY AND INSTALLATION
INCLUDED.
OBTAINED BUILDING PERMIT TO CONSTRUCT
BANQUET FACILITY, REST ROOMS, AND STORAGE
AREA.
NOT YET COMPLETED
FOUNDATION FOR BANQUET FACILITY
ASSEMBLY OF BANQUET FACILITY
UNDERGROUND UTILITIES FOR BANQUET FACILITY
BATHROOMS FOR BANQUET FACILITY
FURNISHINGS FOR BANQUET FACILITY
FENCING TO BE INSTALLED AFTER CONSTRUCTION OF
FOUNDATION DUE TO ELEVATION CHANGES RELATED
TO BANQUET FACILITY
NEW ALUMINUM WINDOWS WILL BE INSTALLED
ALONG WITH THE CONSTRUCTION OF THE ENCLOSED
PATIO SINCE TO CONSTRUCT THE ENCLOSED PATIO A
LARGE SECTION OF WINDOWS WILL NEED TO BE
REMOVED. THIS PHASE OF THE PROJECT WILL BE
COMPLETED WITHIN TWO YEARS AFTER OBTAINING
OCCUPANCY PERMIT FOR EVENT CENTER.",GolfCommission/2019-01-29.pdf