body,date,page,text,path
GolfCommission,2005-01-19,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, January 19, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Commissioner Anthony Corica and
Commissioner Bob Wood. Absent: Secretary Betsy Gammell. Also
present were General Manager Dana Banke and Head Golf Professional
Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of November 17, 2004 (December
meeting canceled).
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Discussion on Management Practice for Golf Complex Volunteer Marshal
Program.
The General Manager reported that the agenda item was the request of Chair
Swanson to clarify the Chuck Corica Golf Complex marshal Program. The
Complex currently has ten (10) Management Practices in place to explain various
policies. The Head Golf Professional contacted Bay Area golf courses to inquire
about the Marshal Programs and policies at their facilities to determine how they
compare to the program at the Chuck Corica Golf Complex. The General
Manager passed out the information packet containing a draft of the Management
Practice on the Volunteer Marshal Work Program and the comparison policies
from the other golf courses. The comparison shows that the marshal policies at
the Chuck Corica Golf Complex are comparable if not superior to those at other
courses. A marshal meeting was held in December to discuss the current policies.
Mike Winkenbach has been assigned to oversee the Marshal Program and has
been marshaling the golf courses on the weekends to ensure that everything is",GolfCommission/2005-01-19.pdf
GolfCommission,2005-01-19,2,"going smoothly. Monday through Thursday the marshals are able to book a tee
time, while on the weekends and holidays they can play as business allows after
twilight. The questions were raised as how the number of marshals on our crew
compares with the other courses. The number of marshal's the Complex has is
determined by the season and there are currently twenty-seven (27). During
""peak season"" more marshals are brought on. The marshals keep track of one
groups finishing time per hour in a log book in the Pro Shop to record the pace of
play. The marshals continually pass by the shop so it is not an inconvenience to
do SO. The introduction of the cart marshal was due to carts being taken by
customers without paying. The cart marshals check the customer's receipts and
write the starting times on the carts, which help to keep track of the pace of play.
3-B
Update on Golf Complex Clubhouse Capital Improvement Project (CIP).
The General Manager reported that back in November 2004 the design contract
approval for the project was pulled off the City Council Agenda. The General
Manager has met with Interim City Manager, Bill Norton, to discuss the project.
The General Manager explained the drop in revenue over the past few years and
the problems getting approval for the project. The Interim City Manager is
enthusiastic about the project and does understand the problems with the
declining revenues. They discussed possibly scaling down the project to lower
the cost. They are planning to go and look at the clubhouse at Poplar Creek in
San Mateo, which was a very successful project, and not as expensive as most.
3-C
Discussion on Practice Area for the Golf Complex Driving Range.
The General Manager reported that the Driving Range revenue has steadily
decreased since the opening of the Metropolitan in Oakland. The General
Manager has been considering placing a practice facility adjacent to the Driving
Range. The thought is to use the first and ninth holes on the Mif Albright Course
and redesign that course. The area would be lit up at night and a synthetic putting
green placed in the area. The General Manager also met with a fencing contractor
to get a bid on placing a windbreak behind the canopy section of the Driving
Range and possibly some propane heaters for additional warmth. The idea is to
keep the Driving Range open longer hours and run specials in the evening. The
Golf Commissioners mentioned that it would be beneficial to have plans for the
idea and visit the area to get a better prospective of the plans. Another thought
was to allow the electric carts on the Mif Albright Course.
4.
ORAL REPORTS
4-A
Report on maintenance activities of the Golf Course.
The report covered in the General Manager's report.
4-B
Golf Shop and Driving Range activities report by Head Golf Professional",GolfCommission/2005-01-19.pdf
GolfCommission,2005-01-19,3,"Matt Plumlee.
The Head Golf Professional reported that calling the tournament groups
about the Friday tournament rate of $39 has been beneficial and the
golf707 rounds are continuing to sell well.
4-C
General Manager Dana Banke's report highlighting activities for the
month at the Golf Complex.
The General Manager reported that the golf courses are very wet right
now. The Sand Channel Green Drainage System project done on #1 of the
Earl Fry Course seems to be working well. The wooden benches were
looked at and will be replaced. The Complex is putting together a number
of golf packages to help increase play. The staff is calling tournament
groups to encourage them to set up events on Fridays for a rate of $39.
The sale of annual passes is going very well. The cost of the passes are
$850 for Seniors, $1,000 for Residents and $1,300 for the Non Resident
which calculates to 10 months of monthly tickets. The Driving Range has
new debit card specials also, $120 for $100, $60 for $50 and $35 for $30.
4-D
Beautification Program by Mrs. Norma Arnerich.
It was reported that a dedication ceremony at the Complex would be held
to honor J. D. Grady. Mr. Grady was a longtime golfer and the former
Marshal Coordinator. The ceremony will be on January 28, 2005.
5.
COMMISSIONERS' REPORTS
5-A
Long-Range Planning and Government Liaison, Chair Swanson.
No report given.
5-B
Buildings, Security, Albright Course and Driving Range, Secretary
Gammell.
The General Manager reported that the have been no current breaches in
security.
5-C
Maintenance Status of Golf Complex and Capital Improvements, Vice
Chair Santare.
Secretary Santare reported that the Courses are still wet.
5-D
Golf Complex Financial Report, Commissioner Corica.
Commissioner Corica reported that total revenue from golf on the three (3)",GolfCommission/2005-01-19.pdf
GolfCommission,2005-01-19,4,"courses was up 28% for the month of December 2004 as compared to
December 2003, with play up by 12%. This is in spite of the severity of
the rain days during the month. For fiscal year 2004-2005, revenue and
play were down 10% as compared to fiscal year 2003-2004. Most Bay
Area courses have experienced similar or larger declines in play. All
ancillary services were down from last December except Pro Shop Sales,
cart rentals and lessons. The Golf Complex showed a loss for the month
of $175,371 for the month and a net profit of $211,573 for the first half of
fiscal year 2004/2005, down about $45,000 from the last fiscal year.
5-E
New Clubhouse, Complex Entry and General Design and Construction
Issues, Commissioner Wood.
Commissioner Wood stated that the report was previously discussed.
5-F
Golf Complex Restaurant Report, Legends & Heroes.
None to report.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None to report.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for November 2004 of
$10,247 and $9,830 for December 2004. The year-to-date total is $92,011
for the fiscal year 2004/2005 to the General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:30 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-01-19.pdf
GolfCommission,2005-02-16,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, February 16, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Secretary Betsy Gammell, Commissioner
Anthony Corica and Commissioner Bob Wood. Absent: None. Also
present were General Manager Dana Banke and Head Golf Professional
Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of January 19, 2005
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Approval of Management Practice for Golf Complex Volunteer Marshal Program
(Action Item).
The item was tabled until the next regular meeting.
3-B
Update on Golf Complex Clubhouse Capital Improvement Project (CIP).
The General Manager reported that he has met with Interim City Manager, Bill
Norton, to discuss the project. Back in November 2004 the approval of the
contract for design services for the project with the Dahlin Group was pulled off
the City Council Agenda. The possibility of purchasing the plans from the City of
San Mateo's Poplar Creek clubhouse have been discussed as a cost saving effort.
The building is smaller than originally desired for the Chuck Corica Golf
Complex, although it is very functional and aesthetically pleasing. It would still
be advisable to have the Dahlin Group oversee the Master Plan for the project.
The General Manager has contacted the City of San Mateo and they are willing to
discuss the purchase of the plans although no price has been determined and",GolfCommission/2005-02-16.pdf
GolfCommission,2005-02-16,2,"Dahlin Group who actually designed the clubhouse at Poplar Creek is still
interested in doing the Master Plan. Definite savings would be seen by
purchasing the plans although other factors exist. The sites are different and that
needs to be taken into consideration. Minor changes would be made to the plans
to give it originality and personalize it to the Chuck Corica Golf Complex, but to
change the plans too much would not take full advantage of purchasing the plans.
The purchase of the plans would also help with community support due to the fact
that the building is constructed and functioning removing the concern over how it
would look and function. The feasibility of the underground cart storage has been
removed from the plans due to the instability of the soil and the cost involved.
The General Manager has also been in contact with Bob Haun of the City of
Alameda's Development Services Department. Mr. Haun is currently overseeing
the new library project and the General Manager is hopeful that he could be
brought on to help with the clubhouse project. The General Manager at Poplar
Creek, Tim Heck has mentioned he is more than willing to meet with the Golf
Commissioners and answer any construction questions they may have.
3-C
Discussion on Practice Area for the Golf Complex Driving Range.
The General Manager reported that over the past month the Golf Commissioners
have gone out to the Driving Range and the Mif Albright Course to visualize the
potential plans for a new practice area. Commissioner Wood drew up a design
and gave it to the Golf Commission. He explained the plan is to use the first and
ninth holes on the Mif Albright Course and redesign that course. A new tee
would be placed east of the current 1st green and trees along the slough would be
removed to open up the area and the 2nd green would become the 1st green.
A
new tee would be placed on #5 and that hole would be cut in half, the hole is
currently 191 yards and represents the greatest hazard on the course. A new green
would be placed on #9 also and that hole would be shortened. The area would be
lit up at night by redirecting lights at the Driving Range and a synthetic putting
green placed in the area. The area would be able to be open at night, which is a
feature the competitors (Metropolitan and Monarch Bay) do not offer. Another
area being researched is to place heaters above at least ten (10) of the covered
stalls at the Driving Range. The General Manager has been in contact with a
vendor that is responsible for setting up radiant heating elements at Driving
Ranges throughout the Pacific Northwest. The cost of the project is
approximately $5,000. The concern was voiced that electric power was much
more expensive than natural gas and that should be considered. The desire is to
capture a nighttime clientele at the Driving Range and Practice Area. Another
idea being considered was possibly building a family fun center on the par 3
course, including a miniature golf course and batting cages. The City of Alameda
has no facility fulfilling these needs currently. Although through discussion, the
Golf Commissioners voiced opposition to the idea. The revenue from these
services could pay the debt service on the new clubhouse project. The current
trend with stand-alone driving ranges across the nation is to incorporate these
features into their facilities to increase revenues. The suggestion was made to
place trees behind the covered hitting stalls to block the wind. The General",GolfCommission/2005-02-16.pdf
GolfCommission,2005-02-16,3,"All of the tee areas have been aerated and top seeded and should be in good shape
for the spring. The tee renovations will be done in house by the Maintenance
Department.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that the Pro Shop has been
redesigned to make it more inviting for the customers and it flows better.
The large double doors behind the counter will now be open for customers",GolfCommission/2005-02-16.pdf
GolfCommission,2005-02-16,4,"and there will be three ways to enter.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that the Golf Complex is working to
improve customer service in all areas. The reorganization of the Pro Shop
and staff are being done to provide a friendlier atmosphere. Also reported
was that the Mayor has proposed an ordinance to increase the Golf
Commission from five (5) members to seven (7) members. The ordinance
was approved by the City Council at their meeting last night. The
approval still needs to go through another approval and then a 30-day
waiting period prior to the appointment of the new Golf Commissioners.
The meetings will need to be held in a larger area, possibly the City
Council Chambers. The Senior Golf Club has about 120 members and
held a General Meeting this month, which was well attended. The Golf
Complex is looking into additional advertising and is considering an ad in
the Japanese Yellow Pages and Golf Today magazine. Another
advertising avenue being sought is at SBC Park in San Francisco. The
advertising will be in a partnership with Poplar Creek Golf Course and
will be seen by 7 million people over the spring and summer. The cost for
the advertising is approximately $8,000 for the year.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that three groups are waiting to schedule tree
plantings. Also reported was that the local television station that televises
the City Council meetings has the Golf Commission meeting listed at 7:30
pm not 7:00 pm. The General Manager will see that it is corrected.
5.
COMMISSIONERS' REPORTS
5-A
Long-Range Planning and Government Liaison, Chair Swanson.
Chair Swanson stated that in reference to some of the long range plans
discussed that the Chuck Corica Golf Complex is an institution and we
need to maintain the character of it. Customers may need to pay a bit
more to secure that experience. Chair Swanson also reported that he has
met with the Mayor and Interim City Manager and discussed having
regular joint meetings between the City Council and Golf Commission to
discuss issues and exchange ideas and information.
5-B
Buildings, Security, Albright Course and Driving Range, Secretary
Gammell.
Commissioner Gammell reported that there was an incident on Sunday,
February 13, 2005. Between the hours of 5:30 am and 6:30 am an",GolfCommission/2005-02-16.pdf
GolfCommission,2005-02-16,5,"individual entered the maintenance yard on a bicycle and stole a pickup
truck and some tools. One of the maintenance works had left the keys in
the truck and since it was the weekend and a limited crew was working, no
one was in the yard. The vehicle stolen was a 1993 Ford pickup and a
police report was filed. The vehicle has not yet been found.
5-C
Maintenance Status of Golf Complex and Capital Improvements, Vice
Chair Santare.
Secretary Santare stated that he is please with the schedule of work to be
done on the tees.
5-D
Golf Complex Financial Report, Commissioner Corica.
Commissioner Corica reported that total revenue from golf on the three (3)
courses was down 31% for the month of January 2005 as compared to
January 2004, with play also down by 31%. The large decrease in play is
in part due to the increase and severity of the rain days (14) during the
month. For fiscal year 2004-2005, play is down 12% and revenue from
golf is down 3%, as compared to fiscal year 2003-2004. Most Bay Area
courses have experienced similar or larger declines in play. All ancillary
services were slightly below from last January with the exception of the
sale of monthly and annual tickets. The Golf Complex showed a loss for
the month of $117,318 for the month and a net profit of $94,255 for the
first seven months of fiscal year 2004/2005, down about $195,000 from
the last fiscal year. The City of Alameda has included a charge for Return
on Investment (ROI), which goes into the General Fund.
5-E
New Clubhouse, Complex Entry and General Design and Construction
Issues, Commissioner Wood.
Commissioner Wood stated that the financial state of the Golf Complex
could very well delay the approval of the Clubhouse Project. The General
Manager stated that the Mayor, City Council and citizens really want to
see the project proceed. The project needs to be scaled down to fit into the
budget of the Golf Complex for the project to succeed. The additional
improvements bundled into the CIP could be done over time and not all at
once. The positive aspect is that the Golf Complex has been self sufficient
for many years and has a proven record of making money and paying its
own way.
5-F
Golf Complex Restaurant Report, Legends & Heroes.
None to report.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)",GolfCommission/2005-02-16.pdf
GolfCommission,2005-02-16,6,"None to report.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for January 2005 of $7,483.
The year-to-date total is $99,494 for the fiscal year 2004/2005 to the
General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:45 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-02-16.pdf
GolfCommission,2005-03-16,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, March 16, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Secretary Betsy Gammell, Commissioner Anthony Corica and
Commissioner Bob Wood. Absent: Vice Chair Tony Santare. Also
present were General Manager Dana Banke and Head Golf Professional
Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of February 16, 2005
Item added in 3-C, line 23.
Although through discussion, the Golf Commissioners voiced opposition
to the idea.
The Commission approved the addition and the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Approval of Management Practice for Golf Complex Volunteer Marshal Program
(Action Item).
The General Manager passed out the revised Draft Management Practice
for Golf Complex Volunteer Marshal Program to the Golf Commissioners.
The purpose of this management practice is to establish and clarify
procedures regarding Golf Complex volunteer marshal work hours,
schedules, activities and benefit package. It is required that the Chuck
Corica golf professional staff establishes peak and non peak seasonal work
schedules and activities for the volunteer marshal force. Marshals will
help the golf professional staff monitor and enforce the policies of the golf
course such as, pace of play, checking for customer receipts and golf cart
etiquette. Marshals will work in the capacity as volunteers and services",GolfCommission/2005-03-16.pdf
GolfCommission,2005-03-16,2,"will be used for the best interest of the golf patrons and staff of the Chuck
Corica Golf Complex. The schedule will be posted prior to each season;
November through March and April through October. The seasonal
schedule is subject to review annually. The number of marshals on staff
will vary depending on the needs of the business. Staffing will include a
cart attendant, a tee marshal for each course, and at least one (1) roving
marshal for each course. Volunteer marshals shall work six (6) hours each
week November through March. Volunteer marshals shall work eight (8)
hours each week April through October. Volunteer marshals shall sign the
Marshal Shift Log Book at the start and end of each scheduled shift.
Volunteer marshals shall make every attempt to arrive on time for their
scheduled shift. It is the responsibility of the marshal to find a suitable
replacement when on leave. The work activities will include monitoring
the pace of play: Monday through Friday tee times before 9:00am, the
round should be 4 hours or less, after 9:00am 4.5 hours or less. On
Saturday, Sunday and Holidays tee times before 8:00am, the round should
be 4 hours or less, 8:00am - 11:00am, 4.5 hours or less, and after 11:00am
5 hours or less. The marshal's are to record one (1) finishing time each
hour in the pace-of-play logbook and enforce CCGC golf course and
USGA rules book policies regarding safe play and etiquette. Volunteer
marshals shall receive the following Golf Complex benefits, playing
privileges, including cart usage, Monday through Friday anytime. On
Saturday, Sunday, and Holidays after 12:00pm and/or as business permits.
Playing privileges, including cart usage, will be allowed Saturday,
Sunday, and Holidays with a paid group. Mif Albright course and Driving
Range privileges anytime as business permits (Limit 1 bucket per day).
Employee food discounts during scheduled work shifts. (Approval of
L&H). A Pro shop discount of 20% on non-sale soft goods. Special
Orders cost plus 5% with prior management approval. The suggestion
was made to have a contract with the volunteers stating what is expected
of them and the benefits they are to receive. The Golf Commission
approved the revised Management Practice for Golf Complex Volunteer
Marshal Program unanimously.
3-B
Update on Golf Complex Clubhouse Capital Improvement Project (CIP).
The General Manager reported that he met with Acting City Manager, Bill Norton
yesterday to discuss the project. The General Manager brought the layouts that
Commissioner Wood prepared showing the Poplar Creek clubhouse design placed
over the footprint of the current clubhouse at the Chuck Corica Golf Complex.
The layout shows what the design would look like and how it would function at
the Complex. No definite price has been determined to purchase the Poplar Creek
clubhouse plans from the City of San Mateo. The General Manager also spoke
with the City of Alameda's Finance Director to discuss financing for the project
and a potential timeline. A local accountant, John Ritchie, will be updating the
golf complex financials and developing a business plan for the new clubhouse",GolfCommission/2005-03-16.pdf
GolfCommission,2005-03-16,3,"showing what the Complex can afford for debt service. There has not yet been a
project manager assigned to the clubhouse project. Commissioner Wood
displayed the layouts of the clubhouse that he prepared. The footprint for the
Complex was taken from the aerial photo and a technical drawing of the Poplar
Creek buildings were placed over the photo. Commissioner Wood then explained
what the different areas of the buildings represent and how they would fit at the
Complex. The design is two buildings separated by a breezeway. One building
houses the Pro Shop and offices, the other has the restaurant and banquet facility.
The banquet facility holds 169 patrons. The room can be divided into two rooms
holding 106 and 53 patrons respectively. The banquet facility has a separate
entrance. The total of both buildings is 11,800 square feet. Three different
schemes were presented changing the placement of the buildings. In discussions
with the General Manager and staff at Poplar Creek it was discovered that some
areas of the design could be better. They stated that the bar area should be
separated from the dining area, more storage is needed and the banquet facility
should be larger. The purpose of buying the plans for an existing building is to
save money on design services. The design services cost can run up to $600,000
and the purchasing of the plans would be far less than that, but if you make
considerable changes to the plans it is not practical. Any changes to the plans
come at a cost. The fact that the buildings have already been constructed makes it
easier to estimate the cost then a design that is just on paper.
3-C
Discussion on Practice Area for the Golf Complex Driving Range.
The General Manager reported that over the past few months the Golf
Commissioners have gone out to the Driving Range and the Mif Albright Course
to visualize the potential plans for a new practice area. Commissioner Wood
drew up a design and gave it to the Golf Commission last month. The plan is to
use the first and ninth greens on the Mif Albright Course and redesign that course.
A new tee would be placed east of the current 1st green, trees along the slough
would be removed to open up the area and the 2nd green would become the 1st
green. A new tee would be placed on #5 and that hole would be cut in half, the
hole is currently 191 yards and represents the greatest hazard on the course. A
new green would be placed on #9 also and that hole would be shortened. The
area would be lit up at night by redirecting lights at the Driving Range and a
synthetic putting green placed in the area. The area would be able to be open at
night, which is a feature the competitors (Metropolitan and Monarch Bay) do not
offer. The Acting City Manager has instructed the Golf Complex to move ahead
with the plans and build the practice area.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that he is currently interviewing",GolfCommission/2005-03-16.pdf
GolfCommission,2005-03-16,4,"potential new employees and volunteer marshals. A customer service
program is being developed to help staff and enhance customer relations.
New promotions for the summer are being set up, including a twilight
league during the weekdays. New parts are on order for the back- up
range ball picker and staff is looking into purchasing a new unit. The
question was raised concerning the area golf courses and the deals they are
offering. The General Manager stated that we are developing our own
specials to compete. Additional advertising is being done for the summer,
also.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that the staff at the Golf Complex is
working on advertising and promotion programs for the upcoming season.
The building of the practice area will enable the Driving Range to stay
open later and increase revenues. New benches have been ordered for the
golf courses. The benches are made of ironwood, which is very durable
for outdoor use.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that a tree ceremony would be held next month for
Bob Beretta, a former Men's Club and Commuter's Committee member.
Also noted, the benches on the Mif Albright Course are in need of
replacement and the fallen tree and leaning fence on the 8th tee of that
course need attention. Mrs. Arnerich also mentioned that a group of
people are interested in donating a bench for the Complex. The concern is
that the bench be consistent with the new benches recently purchased.
Also, the Complex would not take responsibility for any vandalism that
may occur to the bench. The issue will be discussed at a later meeting.
5.
COMMISSIONERSI REPORTS
5-A
Long-Range Planning and Government Liaison, Chair Swanson.
Chair Swanson reported that he has asked the General Manager to look
into the cost of adding grass to the hitting stalls at the Driving Range.
Since the opening of the Metropolitan's grass driving range the revenue
totals have decreased. The Superintendent has spoken to the
Metropolitan's superintendent about the maintenance problems with the
grass range.
5-B
Buildings, Security, Albright Course and Driving Range, Secretary
Gammell.",GolfCommission/2005-03-16.pdf
GolfCommission,2005-03-16,5,"Commissioner Gammell reported that there was an incident on the 6th hole
of the Jack Clark Course where an errant golf ball struck a parked car.
The golfer was located and accepted responsibility for the incident. On
the Mif Albright Course there is also rusty old equipment near the 8th tee
that needs to be removed. The General Manager stated the material
belongs to the Recreation and Parks and he will request removal.
Improvements are planned for the Driving Range building including
carpet cleaning, painting and replacement of the outside counter. It was
mentioned that a new blind is needed for the counter window.
5-C
Maintenance Status of Golf Complex and Capital Improvements, Vice
Chair Santare.
The General Manager reported that the top priority Capital Improvement
Project (CIP) is currently the Clubhouse Project. An additional CIP, the
Storm Water Runoff Project has allocated $50,000 from the Public Works
Department to develop a plan to improve the lakes and sloughs at the
Complex. All of the other CIP's are currently deferred.
5-D
Golf Complex Financial Report, Commissioner Corica.
Commissioner Corica reported that total revenue from golf on the three (3)
courses was down 13% for the month of February 2005 as compared to
February 2004, with play down by 12%. For fiscal year 2004-2005, play
is down 12% and revenue from golf is down 4%, as compared to fiscal
year 2003-2004. Most Bay Area courses have experienced similar or
larger declines in play. All ancillary services were slightly below their
revenue from last February with the exception of the sale of monthly and
annual tickets. The Golf Complex showed a loss for the month of $10,910
for the month and a net profit of $83,345 for the first eight months of
fiscal year 2004/2005, down about $205,506 from the last fiscal year.
5-E
New Clubhouse, Complex Entry and General Design and Construction
Issues, Commissioner Wood.
The report was previously discussed.
5-F
Golf Complex Restaurant Report, Legends & Heroes.
None to report.
6.
ORAL COMMUNICATIONS. NON AGENDA (Public Comment)
None to report.
7.
OLD BUSINESS",GolfCommission/2005-03-16.pdf
GolfCommission,2005-03-16,6,"None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for February 2005 of $7,560.
The year-to-date total is $107,054 for the fiscal year 2004/2005 to the
General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:23 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-03-16.pdf
GolfCommission,2005-04-20,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Revised 5/24/05
Wednesday, April 20, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Secretary Betsy Gammell and Commissioner
Anthony Corica. Absent: Commissioner Bob Wood. Also present were
General Manager Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of March 16, 2005
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Approval of Management Practice for the Chuck Corica Golf Complex GUEST
Customer Service Program (Action Item).
The General Manager reported that over the years the customer service at
the Golf Complex has faltered. Management has been working on
a
program to properly train employees and volunteer marshals in proper
customer service skills. The GUEST program was developed at a bank
that Assistant Golf Professional Jeff Leong previously worked at and
management decided to implement and train employees using the formula.
The purpose of this management practice is to establish and clarify
procedures regarding the Golf Complex GUEST Customer Service
Program. It is required that Golf Complex Management establishes a customer
service standard that employees and volunteer marshals can use to provide our
customers the highest quality golf experience. The Head Golf Professional
passed out the Draft Management Practice for the Chuck Corica Golf
Complex GUEST Customer Service Program and outlined the program.
G - is for greeting the customer. Employees and volunteer marshals will
greet all customers with a friendly smile and a hello. U - is for using the
customer's name. E - is for making eye contact with the customer. S - is",GolfCommission/2005-04-20.pdf
GolfCommission,2005-04-20,2,"for sales. Employees and volunteer marshals will promote all ancillary
goods, services, and special promotions available. T - is for THANK
YOU. Employees and volunteer marshals will let the customers know that
we appreciate their business. Employees and volunteer marshals will be
energetic and enthusiastic at all times. Employee name badges must be
worn at all times. Personal cell phones should be turned ""off"" during
scheduled work shifts. Personal phone calls should be limited to
employee breaks, except for emergencies. Golf pro shop, Range pro shop,
and volunteer marshals will wear light colored khaki pants and/or shorts,
appropriate golf shirts and wind shirts or jackets, preferably of light
colors. Carts and Range crew will be allowed to wear blue jeans and/or
shorts and ""plain"" tee shirts and jackets. Clothing should be clean and
wrinkle free. No hats, except for those provided to the volunteer marshals.
No open toed shoes, tennis shoes are okay. All employees and volunteers
shall abide by all City house rules and regulations. The suggestion was
made to have pictures of the General Manager and the Golf Commission
in the Pro Shop with their names so that customers can identify them.
Also suggested was to have the same employee work on Thursdays when
the Ladies club plays to make it more personable. The Golf Commission
approved the Management Practice for the Chuck Corica Golf Complex
GUEST Customer Service Program unanimously.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that he is currently interviewing
potential new employees and volunteer marshals. During the interview he
is paying special attention to the customer service skills portrayed by the
potential employees and volunteers.
The
new
web
site,
www.golfinalameda.com is up and running and looks good. Many new
promotions are in effect currently, they are Kid's play free with paid adult
green fee Monday through Thursday anytime Friday through Sunday and
Holidays after 1:00pm. The $25.00 Late Twilight special includes green
fee and cart. The special is available everyday April through October after
4:00pm November through March after 2:00pm. The Early Bird Special is
$47.00 Fridays only and includes green fee, cart fee, range balls, and
breakfast or lunch at Legends & Heroes. The Friday special is $39.00
Fridays only and includes green fee, cart fee, and range balls. The Silver
Club Senior Package is $42.00 for tournament groups only and is available
Monday through Thursday, excluding Holidays. The package includes
green fee, cart fee, range balls, and breakfast or lunch at Legends &
Heroes. The package is $31.00 without carts. The ""Win Giants Tickets""
promotion allows customers to enter a drawing to win a pair of Giants
baseball tickets with each full price cart rental. Also, discounted range",GolfCommission/2005-04-20.pdf
GolfCommission,2005-04-20,3,"balls are available every day before 9:00am and after 7:00pm Monday
through Friday, excluding Holidays.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that the staff at the Golf Complex is
working on advertising and promotion programs for the upcoming season.
The building of the practice area will enable the Driving Range to stay
open later and increase revenues. New benches have been ordered for the
golf courses. The benches are made of ironwood, which is very durable
for outdoor use.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that a tree ceremony was last weekend for Bob
Beretta, a former Men's Club and Commuter's Committee member. Two
trees were planted near the #9 green on the Jack Clark Course.
5.
COMMISSIONERS' REPORTS
5-A
Long-Range Planning and Government Liaison, Chair Swanson.
Chair Swanson questioned whether it was in the Complex's best interest to
leave the golf courses open when they are in such bad condition due to the
wet weather. The General Manager stated that the courses are closed only
when the conditions become dangerous for the customer. The fact is that
some customers want to play no matter what the conditions are. To avoid
customer dissatisfaction the golf course starters need to inform the
customer exactly what conditions they can expect. Over the wet season
there were a few complaints about the conditions and refunds were given.
Chair Swanson also suggested that the Complex look into blocking the
first hour of tee times for walk ins, allowing customers without a tee time
the ability to play golf at the last minute. The General Manager will look
into the logistics of implementing the program.
5-B
Buildings, Security, Albright Course and Driving Range, Secretary
Gammell.
Commissioner Gammell reported that security has been fine over the past
month. The new benches on the Mif Albright Course look great and are a
nice addition and the repairs to the Driving Range building have begun.
The General Manager stated that full club repair would be available at the
range by Shawn Shelby. Ken Jones has been hired at the Driving Range
to help with hiring range personnel and promoting golf lessons.",GolfCommission/2005-04-20.pdf
GolfCommission,2005-04-20,4,"5-C
Maintenance Status of Golf Complex and Capital Improvements, Vice
Chair Santare.
Vice Chair Santare reported that the two major Capital Improvement
Projects (CIPs) are currently the Clubhouse project and the Urban Runoff
project. Also reported that the golf courses are in good shape with the
exception of some dead areas of grass. The weeds have been removed
around the water on #14 of the Earl Fry Course and it looks very nice.
5-D
Golf Complex Financial Report, Commissioner Corica.
Commissioner Corica reported that total revenue from golf on the three (3)
courses was down 51% for the month of March 2005 as compared to
March 2004, with play down by 49%. For fiscal year 2004-2005, play is
down 16% and revenue from golf is down 10%, as compared to fiscal year
2003-2004. The high number of rain days for the month and fiscal year is
a contributing factor. All ancillary services were significantly below their
revenue from last March. The Golf Complex showed a loss for the month
of $316,042 for the month and a loss of $232,697 for the first nine months
of fiscal year 2004/2005, down about $500,000 from the last fiscal year.
5-E
New Clubhouse, Complex Entry and General Design and Construction
Issues, Commissioner Wood.
The General Manager reviewed that Commissioner Wood has taken the
footprint of the Poplar Creek Golf Course and placed it on the Chuck
Corica Golf Complex footprint and the design fits very well. The City of
Alameda is currently negotiating with the City of San Mateo on a price for
the plans. The General Manager also stated that he is working on getting a
Project Manager from the Public Works Department as soon as possible.
The General Manager met with the Chief Financial Officer for the City of
Alameda, Juelle Ann Boyer and Emily Wagner recently. Ms. Wagner is a
financial advisor who has put together a number of financing packages for
municipal golf courses. The meeting entailed discussions regarding the
declining revenue at the Complex. Also scheduled to work on the project
is local CPA John Richey who will be putting together projections to see
how much debt the Complex can afford. The plan is to present the
package to the Golf Commission in a few months and then forward it on to
City Council for approval. The suggestion was made to have another joint
work session with City Council prior to the approval recommendation.
The question was raised concerning the removal of the Fire Training
Tower at the entrance of the Golf Complex. The General Manager stated
the removal of the building is already being discussed with the Acting City
Manager.
5-F
Golf Complex Restaurant Report, Legends & Heroes.",GolfCommission/2005-04-20.pdf
GolfCommission,2005-04-20,5,"None to report.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
Dave May, the Alameda Golf Club (AGC) liaison stated that he had a
letter from the club to the Golf Commission that he read (see attached).
Chair Swanson thanked the AGC board and members for the letter and
stated that the Golf Commission will respond to the questions in a letter.
The suggestion was made that the AGC board and members attend the
Golf Commission meetings and receive and read the monthly minutes.
Also mentioned was the fact that the AGC has members on a waiting list
and it would benefit the Complex if all potential members were allowed in
the club to increase play in tournaments. The membership would invite
more customers to call the Chuck Corica Golf Complex their home course.
The club allows 500 members and has 110 people currently on the waiting
list. The perception is that residents of Alameda cannot join the club in a
timely manner, yet there are members from out of town in the club.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for March 2005 of $6,438.
The year-to-date total is $113,492 for the fiscal year 2004/2005 to the
General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The General Manager announced that Jerry Berrow, employee and
founder of Junior Golf Resources is currently in a local convalescent home
recovering from surgery, our thoughts and prayers go out to him. Also the
Alameda Elks Lodge will be celebrating its 100th year in 2006 and will be
hosting a golf tournament at the Chuck Corica Golf Complex as part of the
festivities.
The meeting was adjourned at 8:40 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-04-20.pdf
GolfCommission,2005-05-18,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, May 18, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Secretary Betsy Gammell, Commissioner Ray
Gaul, Commissioner Jane Sullwold, Commissioner Bill Schmitz and
Commissioner Bob Wood. Absent: None. Also present was Head Golf
Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of April 20, 2005
The following correction was made to the minutes:
Commissioner Bob Wood was absent and not present as stated.
The Commission approved the minutes unanimously with the
aforementioned change.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Presentation on Front Entrance Beautification by Commissioner Wood.
Eight years ago Commissioner Wood constructed a model of a potential
plan to redesign the front entrance to the Chuck Corica Golf Complex.
The plan included renovation of the Fire Training Tower instead of
removing the structure. The General Manager met with the Acting City
Manager recently and the discussion concerned removing the tower. The
Acting City Manager would like the structure removed and the cost
absorbed by the Golf Complex. The question was raised why the Golf
Complex is responsible for the price of the tower removal when the site
has been utilized by the Fire Department. The redesign consists of
removing or relocating many obstacles that are located in the area of the
entrance. It was mentioned that there is a memorial flagpole and plaque",GolfCommission/2005-05-18.pdf
GolfCommission,2005-05-18,2,"located at the site, which should not be removed. The model shows two
semi circular walls at the entrance and additional foliage. The tower itself
would be stripped of the fire escapes and the windows would be covered.
The top of the tower would be peaked and possibly a clock tower installed.
The tower would act as a landmark for the Golf Complex. Any additions
to the structure would necessitate a structural assessment of the building.
The problem with keeping the tower instead of tearing it down is that it
would be costly and would serve no purpose other than aesthetics. The
question was raised as to the cost of tearing the structure down versus
renovating it. The General Manager has met with an environmental
company to get an estimate on the cost of removal. Commissioner Wood
will research the funds needed to perform a cost analysis for the
renovation and retrofit of the structure. The Golf Commissioners agree
that although the entry is in need of beautification, the main priority for
the Golf Complex is the new clubhouse project and that is where their
attention needs to be focused.
4.
ORAL REPORTS
4-A Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional welcomed the newly appointed Golf
Commissioners, Ray Gaul, Jane Sullwold and Bill Schmitz. Chair
Swanson suggested that a new division of labor for the Golf Commission
monthly reports be done, taking into consideration the interest of the
Commissioners. Commissioner Gaul requested that the City of Alameda's
ordinance 2-9.4, regarding the Golf Commission's responsibilities be
reviewed. The recommendation was made to place the item on the
agenda. The Head Golf Professional reported that the Mif Albright
Course has been aerated and work has begun on the new short game
practice area at the Driving Range. The new Golf Commissioners should
meet with the General Manager and take a tour of the site to better
understand the plans. Staff has put together a maintenance schedule for
the Driving Range to assure that repairs and cleaning are done. A new
golf ball picker has been purchased and is working well. Staff is currently
seeking quotes for the painting of the Driving Range buildings and the
new Club Repair Shop has opened and is a success. Employee Shawn
Shelby who formerly worked at the Alameda Golf Shop repairing clubs is
running the shop. The demo clubs are being removed from the Pro Shop
and placed at the Driving Range for customers to practice with on the
range. The parking lot has been patched and is scheduled to be re-striped
in the next few weeks. The Commuter's Golf Tournament was a huge
success and the players commented on the excellent shape of the courses.
Many new volunteer marshals have been brought on and the new marshal
coordinators, Mike Logan, Joe Crespin and Paul Mountain will be",GolfCommission/2005-05-18.pdf
GolfCommission,2005-05-18,3,"working with staff to organize and train the new volunteers. Also
mentioned was that the old Junior Golf Resources container on Clubhouse
Memorial Road has been removed.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
Covered in the Head Golf Professional's report.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that a tree ceremony is being held next weekend
and mentioned that a number of trees on the right side of #13 on the Earl
Fry Course are dying and need to be replaced. Mrs. Arnerich also thanked
the players in the Commuter's Golf Tournament that donated their prize
gift certificates to the Junior Golf Club.
5.
COMMISSIONERS' REPORTS
5-A
Long-Range Planning and Government Liaison, Chair Swanson.
Report previously discussed.
5-B
Buildings, Security, Albright Course and Driving Range, Secretary
Gammell.
Commissioner Gammell reported that security has been fine over the past
month and the Driving Range is doing well. Also reported was that the
redesign of the Mif Albright Course looks good.
5-C
Maintenance Status of Golf Complex and Capital Improvements, Vice
Chair Santare.
Vice Chair Santare reported that the two major Capital Improvement
Projects (CIPs) are currently the Clubhouse project and the Urban Runoff
project. Also reported was that the golf courses are in good shape with the
exception of some dead areas of grass. The question was raised
concerning the Ladies tee on #14 of the Earl Fry Course and where it is
suppose to be. The Head Golf Professional stated that the tee is located at
the very front of the tee area before the water feature. The complaint was
that the tee is often on the other side of the water, in the area where the
yellow (drop area) tees are.
5-D
Golf Complex Financial Report
The total revenue from golf on the three (3) courses was down 22% for the",GolfCommission/2005-05-18.pdf
GolfCommission,2005-05-18,4,"month of April 2005 as compared to April 2004, with play down by 35%.
For fiscal year 2004-2005, play is down 20% and revenue from golf is
down 11%, as compared to fiscal year 2003-2004. All ancillary services
were below their revenue from last April with the exception of lessons.
The Golf Complex showed a loss for the month of $58,010 due to a three
pay period month, which increased personnel expenditures by over
$100,000. The first ten months of fiscal year 2004/2005 show a loss of
$290,707. A contributing factor to this loss is the sixty-four (64) rain days
to date compared to thirty-five (35) last year.
5-E
New Clubhouse, Complex Entry and General Design and Construction
Issues, Commissioner Wood.
Commissioner Wood reiterated to the new Golf Commissioners that he
has taken the footprint of the Poplar Creek Golf Course and placed it on
the Chuck Corica Golf Complex footprint and the design fits very well.
The current buildings at the Complex are 10,500 square feet and the
Poplar Creek design is 11,600 square feet, adding 1,100 square feet. The
Poplar Creek banquet room is L-shaped and holds 169 patrons. The plans
for the original Chuck Corica Golf Complex rebuild called for a larger
capacity banquet room. It needs to be considered that if you change the
plans that already exist there could be a significant cost, possibly out
weighing the benefit of purchasing the plans. The City of Alameda is
currently negotiating with the City of San Mateo on a price for the plans.
The purchase of the plans was an idea to save money and get the project
moving along. Financially to get the project done concessions may need
to be made in the size of the banquet facility. The request was made to
receive a report on the cost of the plans. The question was asked
concerning the timeline for the project. The timeline is currently
dependant on the new financial projections showing the debt that can be
handled by the Complex. The previously compiled data is no longer
accurate. The suggestion was made to have another joint work session
with City Council prior to the approval recommendation.
5-F
Golf Complex Restaurant Report, Legends & Heroes.
None to report.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None to report.
7.
OLD BUSINESS
Chair Swanson reported that a responsorial letter to the Alameda Golf
Club's letter of last month has been completed and asked that the Golf",GolfCommission/2005-05-18.pdf
GolfCommission,2005-05-18,5,"Commissioners to review and approve it.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for April 2005 of $10,169.
The year-to-date total is $123,661 for the fiscal year 2004/2005 to the
General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:58 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-05-18.pdf
GolfCommission,2005-06-15,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, June 15, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Secretary Betsy Gammell, Commissioner Ray
Gaul, Commissioner Jane Sullwold, Commissioner Bill Schmitz and
Commissioner Bob Wood. Absent: None. Also present were General
Manager Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of May 18, 2005
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Discussion Regarding the Responsibilities of the Golf Commission per the City of
Alameda's Ordinance 2-9.4.
The General Manager reported that the question was brought up at the last
Golf Commission meeting regarding the role and responsibilities of the
Golf Commissioners. The General Manager handed out a copy of the City
of Alameda ordinance 2-9.4 that outlines the role of the Golf Commission.
The Golf Commissioners have been given the responsibility to review
policies regarding the Golf Complex and to make recommendations to the
City Council. In years past there have been problems with Golf
Commissioners disciplining employees at the Complex. These concerns
need to be brought to the General Manager. An item not mentioned in the
ordinance was the term limits for the Golf Commission. The term of a
Golf Commissioner cannot exceed two consecutive four-year terms. The
thought is that it is a standard for all of the City of Alameda's Boards and
Commissions and stated in another section of the City's Municipal Code.
The General Manager will get clarification on the matter.",GolfCommission/2005-06-15.pdf
GolfCommission,2005-06-15,2,"3-B
Monthly Reporting Assignments for the Golf Commissioners.
Chair Swanson stated that that due to the increase in Golf Commissioner's the
decision was made to reassign the reporting duties for the monthly meetings.
Chair Swanson read the suggestions for the new Golf Commission assignments:
Secretary Betsy Gammel-Marketing and Promotions
Commissioner Ray Gaul-Financial Report
Vice Chair Tony Santare-Men's and Senior Club Liaison
Commissioner Bill Schmitz-Golf Clubhouse Project
Commissioner Jane Sullwold-Maintenance, Buildings, Security, Albright Course
and Driving Range
Chair Sandré Swanson-Council and Government Liaison
Commissioner Bob Wood-Front Entrance Beautification Project
The Commission approved the new assignments unanimously.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional stated that the busy golf season has arrived
and many golf tournaments are scheduled. The East Bay Conversion and
Reinvestment Commission (EBCRC) Golf Tournament is scheduled for
this Friday and the East Bay Junior Golf Tournament will be held next
Monday and Tuesday. The Alameda Chamber of Commerce held their
tournament in May and it was a big success. Also upcoming is the
Women's Golf Club Invitational Golf Tournament on July 28, 2005. The
twilight leagues have been canceled due to a lack of interest. The leagues
will be revisited next year. The maintenance crew is sweeping the Driving
Range regularly to keep the debris down.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager referred to questions brought at last month's
meeting. The tee sign on #14 of the Earl Fry Course has been put in place,
although the sign is in the middle of the tee area and hard for the ladies to
see. The suggestion was made to plant more ice plant along the edges of
the lakes and sloughs. The General Manager reported that the sloughs and
lakes fall under the Urban Runoff Capital Improvement Project (CIP).
The engineering firm of Moffett and Nichols has been hired to look at the
site and make suggestions to combat the erosion. Also mentioned was that
the trees on the right side of #13 of the Earl Fry Course are dead and it",GolfCommission/2005-06-15.pdf
GolfCommission,2005-06-15,3,"seems to be the small trees that are dying. The General Manager replied
that the Complex has always had problems with starter trees due to the
reclaimed water quality. The suggestion was made to remove the dead
trees. The materials for the practice putting area have been on order for a
few months and the last time the General Manager spoke to the vendor he
stated that he was not happy with the quality of the material after returning
from an installation in Texas. The vendor is now suggesting that a
material needing topdressing be used. This is not the surface we wanted to
install due to the fact that it gets compacted and tends to run faster than a
grass green. The management is now trying to renegotiate to find another
product. The suggestion was made to put a grass green in the area. The
parking lot is being striped this week. In reference to the fire tower at the
entrance, it is anticipated that it will cost around $14,000 to have
a
hazardous materials report done at the site. Bob Han of the Public Works
Department has estimated that it could cost upwards of $100,000 to
remove the tower. Commissioner Wood met with the Acting City
Manager to discuss the cleaning up of the building and integrating it into
the entrance. The area has many utilities housed at the site. The burden of
cost for either removal or renovation of the tower will likely be placed on
the Golf Enterprise Fund after the land is conveyed to the Golf
Department from the Fire Department. The question was asked if there
was any liability in keeping the building. The General Manager stated that
the building would not be inhabited and would basically be a monument to
look at. More research needs to be done to determine whether it is more
feasible to tear the building down or renovate it. The new bunker has been
constructed at the new practice area and the hope is to open the entire area
once the practice green is completed.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that a tree ceremony is being held for the
Women's 9-hole Club and another ceremony is planned for August.
5.
COMMISSIONERS' REPORTS
5-A
Long-Range Planning and Government Liaison, Chair Swanson.
Chair Swanson reported that the cart paths on the #5 and #8 holes of the
Earl Fry Course are in need of repair. The General Manager stated that
the plan for the cart path renovation was to have it done during the
clubhouse construction. In the meantime the maintenance crew will make
in house repairs filling holes and evening areas out.
5-B
Buildings, Security, Albright Course and Driving Range, Secretary
Gammell.",GolfCommission/2005-06-15.pdf
GolfCommission,2005-06-15,4,"Commissioner Gammell reported that security has been fine over the past
month and the Driving Range is doing well. Also reported was that the
business at the Driving Range has picked up due to the good weather and
the cleaning at the range is a nice improvement.
5-C
Maintenance Status of Golf Complex and Capital Improvements, Vice
Chair Santare.
No report given.
5-D
Golf Complex Financial Report
The total revenue from golf on the three (3) courses was down 10.5% for
the month of May 2005 as compared to May 2004, with play down by
14%. For fiscal year 2004-2005, play is down 19.7% and revenue from
golf is down 11%, as compared to fiscal year 2003-2004. All ancillary
services were below their revenue from last May with the exception of Pro
Shop sales and lessons. The Golf Complex showed a profit for the month
of $91,453. The first eleven months of fiscal year 2004/2005 show a loss
of $199,254. A contributing factor to this loss is the sixty-eight (68) rain
days to date compared to thirty-five (35) last fiscal year.
5-E
New Clubhouse, Complex Entry and General Design and Construction
Issues, Commissioner Wood.
The General Manager reported that there has been a lot of movement on
the Clubhouse Project. The General Manager met with the new project
manager, Dorene Soto who is a division manager at the City of Alameda's
Development Services Department. The General Manager also met with
John Ritchie, the CPA who will be preparing the five-year financial
projection. Mr. Ritchie will put together the projection and different
scenarios for increasing revenue and decreasing debt to pay for the project.
One scenario being reviewed is the possibility of reducing the amount of
money the Golf Complex gives to the City of Alameda's General Fund.
The hope is to have all of the information packaged and brought to the
Golf Commission soon. Some Golf Commissioners went over to Poplar
Creek Golf Course to view the clubhouse and liked it very much.
Negotiations are still ongoing with the City of San Mateo to purchase the
plans of the Poplar Creek clubhouse. The original soils reports from the
construction of the current clubhouse were located by Commissioner
Wood and will be very helpful in the new construction process.
5-F
Golf Complex Restaurant Report, Legends & Heroes.
None to report.",GolfCommission/2005-06-15.pdf
GolfCommission,2005-06-15,5,"6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
Mrs. Arnerich mentioned that the 70th Annual East Bay Junior Golf
Tournament is being held on June 20 and 21. The tournament directors
still need volunteers to keep score for the 11 and under juniors if anyone is
interested.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for May 2005 of $16,526.
The year-to-date total is $140,187 for the fiscal year 2004/2005 to the
General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:05 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-06-15.pdf
GolfCommission,2005-07-20,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, July 20, 2005
1.
CALL TO ORDER
Vice Chair Tony Santare called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Vice Chair Tony Santare,
Secretary Betsy Gammell, Commissioner Ray Gaul, Commissioner Bill
Schmitz and Commissioner Bob Wood. Absent: Chair Sandré Swanson
and Commissioner Jane Sullwold. Also present were General Manager
Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of June 15, 2005
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that the annual Chuck Corica Golf
Complex ""Demo Day"" was held on July 16, 2004. Approximately
$23,000 in sales were reported not counting items sold out of stock.
Eleven vendors participated in the event and it was huge success. The
vendors need to be booked about six months ahead of time. It was
mentioned that the straps on the pull carts need replacing. A compliment
was given to Golf Course starter Tommy Nickerson for exemplary
customer service.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that the Jack Clark Course was aerated last",GolfCommission/2005-07-20.pdf
GolfCommission,2005-07-20,2,"week and is healing well. The staff gave out two-for-one coupon, to
tournament groups inconvenienced by the work being done, which seemed
to make the situation better. The area of the new practice putting green
has been outlined and a survey of the underground utilities will be done
this week to eliminate any line breakage during the irrigation trenching.
The tree has been removed on #1 of the Mif Albright Course for the new
hole and the new green on the new #3 hole was mowed out. The practice
area will be opened as soon as possible and Alameda Power and Telecom
has been called to come out and redirect the lights. The Jack Clark Course
irrigation pump's motor broke and has been repaired. The course suffered
minor damage during the replacement period. A problem also occurred
with the Earl Fry Course pump and the repairs are being done. The new
City Manager, Debra Kurita is scheduled to begin on August 1 and is
scheduling meetings with the various departments over the next few
months. The General Manager, Chair Swanson, and Commissioner
Schmitz have scheduled a meeting with the Mayor, New City Manager,
and Assistant City Manager on August 16, 2005 to discuss the new
clubhouse project. The General Manager complimented the Junior Golf
Club on their organization running the tournaments. The club
has
partnered with Junior Golf Resources to have the Junior Pro Shop open on
tournament play days to distribute the golf equipment. The City Manager
received a letter from Legends and Heroes requesting a meeting to discuss
their contract. The comment was made that Legends and Heroes does not
open the snack shack on #9 of the Earl Fry Course until 9:30 am or 10:00
am and it should be opened earlier. The question was raised whether the
dead trees on #13 of the Earl Fry Course have been removed yet. The
General Manager stated that they have not been removed yet. The
suggestion was made to replace the garbage cans at the snack shack. The
General Manager stated that they have been replaced and the restrooms
were power washed. The General Manager also mentioned that he would
be on vacation starting tomorrow and returning on Monday, August 1.
4-D
Beautification Program by Mrs. Norma Arnerich.
No report given.
5.
COMMISSIONERSI REPORTS
5-A
Marketing and Promotions, Secretary Gammell.
Secretary Gammell gave an overview of the current marketing and
promotions. The promotions include the Silver Club Senior Package,
Early Bird Package, Friday Monthly Ticket rate, Kids Play Free with a
paid Adult, $25 Late Twilight rate, Two for One Green Fees for Affiliate
Clubs and Discounted Range Balls (morning & evening). Advertising
includes the new web site www.golfinalameda.com, an ad at SBC Park for",GolfCommission/2005-07-20.pdf
GolfCommission,2005-07-20,3,"the Giants games, Japan Telephone Guide Web Site, Golf 707 Internet
Specials and the Senior Golf Club upstart. The question was raised
whether a newspaper ad would be a good idea. The General Manager
stated that the newspaper ads are very expensive. The question was raised
regarding updating the web site. The General Manager replied that the
site designer, Infolane, is currently managing the web site. The staff needs
to get training from the company to manage the site in-house. The
suggestion was made to continue to update the website and use it for
advertising because it will save money and people will use it look for
specials and information.
5-B
Golf Complex Financial Report, Commissioner Gaul
Commissioner Gaul prepared a report outlining the complimentary pass
play at the Complex for fiscal year 2004/2005. Commissioner Gaul
questioned why the PGA/LPGA rounds averaged approximately 249 per
month. The Head Golf Professional stated that the starters use that sku
code for all of the promotions. The Head Golf Professional will set up
new sku numbers for the promotions to better track the pass play. The
Head Golf Professional will also do a report on how many rounds were
booked through Golf 707 for the last fiscal year.
5-C
Men's and Senior Club Liaison, Vice Chair Santare.
Vice Chair Santare reported that he was unable to attend the Senior Golf
Club meeting this month but will be sure to attend both the Alameda Golf
Club and the Senior Club meetings next month and report on both.
5-D
New Clubhouse Project, Commissioner Schmitz.
Commissioner Schmitz reported that the clubhouse project is moving
forward. Commissioner Schmitz will be representing the Golf
Commission at the meeting with the Mayor, City Manager and Assistant
City Manager on August 16, 2005. The hope is to have the financial report
by John Ritchie completed for the meeting as well as a preliminary soil
report for the Chuck Corica Golf Complex site. It was stated that there are
areas on the golf courses where the soil is very poor. Commissioner
Wood stated that the soil is generally bored and tested when the footprint
of building is laid out and the weight bearing areas are designated.
5-E
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Secretary Gammell gave Commissioner Sullwold's report in her absence.
She reported that there are no security issues to report although there was
an incident at the Driving Range when a customer's ball struck the canopy",GolfCommission/2005-07-20.pdf
GolfCommission,2005-07-20,4,"and it hit another customer. The injured party requested 911 be called and
was taken to the hospital.
5-F
City Council and Government Liaison, Chair Swanson.
No report due to absence.
5-G
Front Entrance Beautification Project, Commissioner Wood.
Commissioner Wood reported that he and the General Manager toured the
fire tower recently and it seemed reasonably clean. The Fire Department
still has items stored in the building. The doublewide trailer adjacent to
the building appears to be easily removed and possibly sold for salvage.
There are no interior walls inside the structure so you can see the studs and
construction of the walls. Commissioner Wood also made a presentation
to the Alameda Golf Club outlining his plans for the structure. It has been
determined that the building will not be habitable and only stand as a
monument. Commissioner Wood met with Greg McFann of the City of
Alameda's Planning Department and Mr. McFann is going to research
what needs to be done to repair the structure.
5-H
Golf Complex Restaurant Report, Legends & Heroes.
None to report.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None to report.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for June 2005 of $16,638.
The year-to-date total is $156,825 for the fiscal year 2004/2005 to the
General Fund.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:55 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-07-20.pdf
GolfCommission,2005-08-17,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Revised 10/10/05
Wednesday, August 17, 2005
1.
CALL TO ORDER
Vice Chair Tony Santare called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Secretary Betsy Gammell, Commissioner Ray
Gaul, Commissioner Bill Schmitz and Commissioner Jane Sullwold.
Absent: Commissioner Bob Wood. Also present were General Manager
Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of July 20, 2005
The following correction was made:
Item 1- - Vice Chair Santare called the meeting to order in Chair Swanson's
absence.
The Commission approved the minutes unanimously with the
aforementioned changes.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Approval of the Golf Complex Policy Board. (Action Item)
The General Manager stated that the policy board was originally slated as an
Action Item although not enough review has been done so it will be a discussion
item only. The Complex has had policy boards over the years on the first tee of
the courses. The current policy board on the Mif Albright Course reads as
follows:
1. All players must check-in at the Pro Shop before starting play.
2. No coolers! Outside food and beverage is not permitted. Please use the golf
course restaurant facility.",GolfCommission/2005-08-17.pdf
GolfCommission,2005-08-17,2,"3. Proper golf attire required. No tank tops or cut-off shorts.
4. Golf or tennis shoes only.
5. No fivesomes allowed.
6. No spectators under 12 years old allowed.
7. Please play ""ready"" golf.
The following are revisions for consideration:
1. All players and spectators must check-in at the Pro Shop before starting play.
2. WARNING! Do not enter water hazards or sloughs.
3. AED Medical Response units are located at EF #9, JC #5, Pro Shop and
Driving Range buildings.
4. No coolers! Outside food and beverage is not permitted. Please use the Golf
Complex restaurant facility.
5. Appropriate attire required.
6. Golf or tennis shoes only. No multi-purpose athletic cleats allowed.
7. Observe all ""Pace of Play"" rules. Please stay within one shot of the group
directly ahead of you.
8. Please play ""ready"" golf.
The discussion ensued and the following additions were made:
All players and spectators must check-in at the Pro Shop 15 minutes before
starting play to guarantee your tee time.
Please use cell phone etiquette.
Please obey course marshals at all times.
Disorderly conduct will result in ejection.
90° cart rule in effect at all times.
Play at own risk.
The suggestion was made to have one policy board in a central location at the
Complex although the concern is not to have a large obtrusive board. The
General Manager mentioned the possibility of placing clocks on the courses to
help with the pace of play. Another suggestion was to have the tee marshal go
over the basic rules with groups before they tee off. The suggestions will be
added to the policies and the decision will be made at the next meeting.
3-B
Approval of the Management Practice for the Practice Area. (Action Item)
The General Manager reported that the new short game practice area is up
and running. The purpose of this management practice is to establish and
clarify procedures regarding the Golf Complex Short Game practice area.
It is required that the Chuck Corica golf professional staff establishes
operational policies and procedures to control and maximize the safe use
of the Golf Complex short game practice area. The Management Practice
established for it is as follows:",GolfCommission/2005-08-17.pdf
GolfCommission,2005-08-17,3,"All customers must register in range pro shop before using the practice area.
Pro Shop staff will log in customers name, start time, and finishing time in the
logbook.
Maximum of four (4) customers are allowed to use the practice area at one time.
Customers may use their own golf balls, limit ten (10).
Premium Titleist Pro V1 practice balls are available. Fee to be determined.
The practice area has been well received by the customers allowing
practice at night. The suggestion was made to place a time limit on the
use of the area if it is deemed necessary in the future. The Golf
Commission approved the Management Practice for the Golf Complex
Short Game Practice Area unanimously.
3-C
Proclamation Thanking the Founding Members of the Chuck Corica Senior Golf
Club, President-Neil Coe, Handicap Chair-Bert Morgan, Treasurer-Ralph
Bertelsen, Secretary-George Humphreys, Coordinator-George Newkirk.
The Head Golf Professional stated that the suggestion to start an associate golf
club at the Chuck Corica Golf Complex was brought to the General Manager by
Commissioner Gammell two years ago. The reason was to enable more golfers to
have the Chuck Corica Golf Complex as their home course. The decision was
made to name it the Chuck Corica Senior Golf Club due to the large amount of
senior golfers that play the course. The club is open to all golfers yet caters to the
seniors. The club currently has 144 members. Commissioner Gammell thanked
the club's Board of Directors, President-Neil Coe, Handicap Chair-Bert Morgan,
Treasurer-Ralph Bertelsen, Secretary-George Humphreys and Coordinator-
George Newkirk for all the hard work they put into starting the club and a job
well done. The Head Golf Professional handed out Certificates of Appreciation
from the Mayor and the City of Alameda.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that Ken Jones has been named
Director of Instruction at the Driving Range. Mr. Jones will be conducting
free instruction clinics every Thursday morning for the Alameda Women's
Golf Club. Additional clinics are being scheduled in the future, which will
have a nominal fee. New range balls and mats are due to arrive soon.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that the Complex is in the process of",GolfCommission/2005-08-17.pdf
GolfCommission,2005-08-17,4,"reviewing proposals for new maintenance equipment. The current
equipment is seven years old and in need of constant costly repairs. The
goal is to have the new equipment in the next few months. The City
Manager met with the General Manager and toured the Golf Complex last
week and she was very supportive of the new clubhouse project. Also
reported was that the General Manager is working with the City Manager
and the Human Resources Department to allow the Golf Complex to hire
employees under the age of eighteen years old in entry level positions. It
has been hard to find employees to fill the lower paying positions in the
past and this will alleviate the situation.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that a tree planting is scheduled for Sunday. Also
reported was that the Junior Golf Club's tournament season ended today
with a field of about 90 participants. The club has increased in
membership over the years. Mrs. Arnerich thanked all of the volunteers
and staff who helped through the season.
5.
COMMISSIONERS' REPORTS
5-A
Marketing and Promotions, Secretary Gammell.
No report given.
5-B
Golf Complex Financial Report, Commissioner Gaul
Commissioner Gaul reported that the new codes designated to better track
complimentary rounds were put in place on July 21, 2006 so the figures
are still skewed. It was determined at last months meeting that the
financial report did not contain enough codes for the complimentary
rounds to correctly track them. Many complimentary rounds were being
entered as PGA/LPGA, when they were actually Golf 707 or other
promotional rounds. Also reported was that the Golf 707 program has
been very successful earning $46,000 in the first 6 months. The Complex
gives Golf 707 ten rounds of golf a week, many which are not used.
Commissioner Gaul also mentioned that the Chuck Corica Golf Complex
has proprietary rights to the customer information to use for additional in
house marketing. To date over 4,000 customers have visited the Chuck
Corica Golf Complex page at Golf 707. Also reported, the rounds for July
2005 were down 677 rounds compared to July 2006.
5-C
Men's and Senior Club Liaison, Vice Chair Santare.
Vice Chair Santare reported that he would attend the Chuck Corica Senior
Golf Club meeting tomorrow and the Alameda Golf Club meeting on the",GolfCommission/2005-08-17.pdf
GolfCommission,2005-08-17,5,"last Tuesday of the month.
5-D
New Clubhouse Project, Commissioner Schmitz.
Commissioner Schmitz reported that the General Manager, Chair Swanson
and himself met with the City Manager to discuss the new clubhouse
project. The meeting was to bring the City Manager up to date on the
history and progress concerning the project. The City Manager has visited
the Chuck Corica Golf Complex and agreed that the project was
worthwhile. The General Manager presented the City Manager with
photos of the Poplar Creek clubhouse in San Mateo and she was impressed
with the facility. The General Manager presented a preliminary project
schedule and the first step is to get Phase I and Phase II environmental
reports to gain the hazardous material and soil information for the site.
The reports will be used to determine the feasibility of using the Poplar
Creek plans. Work is being done on securing a company to perform the
tests and a contract is being prepared. Another meeting will be set with
the Mayor and City Manager in November once the financial projections
and environmental reports have been completed. The desire is to go to
City Council in early 2006 with a complete project package. The project
manager will need to look into any modifications needed for the entrance
and parking lot. Bob Han of the Public Works Department mentioned that
it would be beneficial to go out to bid for construction in the winter
months when contractors aren't as busy and are looking for work. Once
the financial projections are completed the Golf Commission will need to
consider ways to service the debt, possibly through fee increases.
5-E
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported that there are no security problems to
report. Also reported was the need to clean the men's bathroom on #9 of
the Earl Fry Course.
5-F
City Council and Government Liaison, Chair Swanson.
Chair Swanson stated that the major factor in getting approval for the new
clubhouse is the financial report. Most people agree that a new facility is
necessary although the concern is that not too much of the burden be
placed on the golfers by way of fee increases.
5-G
Front Entrance Beautification Project, Commissioner Wood.
No report given.
5-H
Golf Complex Restaurant Report, Legends & Heroes.",GolfCommission/2005-08-17.pdf
GolfCommission,2005-08-17,6,"The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.",GolfCommission/2005-08-17.pdf
GolfCommission,2005-09-21,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, September 21, 2005
1.
CALL TO ORDER
Vice Chair Tony Santare called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Vice Chair Tony Santare,
Secretary Betsy Gammell, Commissioner Ray Gaul, Commissioner Bill
Schmitz and Commissioner Jane Sullwold. Absent: Chair Sandré
Swanson and Commissioner Bob Wood. Also present were General
Manager Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of August 17, 2005
The following correction was made:
Item 1-A, line 4
Commissioner Sullwold was present and
Commissioner Wood was absent.
Item 3-A, line 33
90' should be 90°.
Item 3-C, line 9
Cooridinator should be Coordinator.
Item 5-D, line 15
Omission of the word ""to"" before City Council.
The Commission approved the minutes unanimously with the
aforementioned changes.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Approval of the Golf Complex Policy Board. (Action Item)
The General Manager stated that the policy board was originally slated as an
Action Item at the last meeting and was changed to a discussion item. Decided at
the meeting was to have the policy board in the Pro Shop instead of on the first
tee of the courses so that customers can read them while checking in to play golf.
The question was raised as to whether the Risk Manager has seen the policies and
approves of them. The General Manager stated that he has reviewed the policies
Page 1 of 6",GolfCommission/2005-09-21.pdf
GolfCommission,2005-09-21,2,"with the Risk Manager and they are appropriate to post. It was mentioned that
people might not know what the phrase ""pace of play"" represents. The General
Manager responded that the volunteer marshals on the tee explain the pace of play
policy to the customers. The General Manager also mentioned that the Complex
is
looking at purchasing clocks to place on the courses to help with the pace of
play. The clocks will be on #1, #6, #12, and #18 of the 18 hole courses and when
the golfer arrives at those holes the clock should read their tee time if they are
playing at the correct pace. The suggestion was made to have a prize for golfers
who play in less than 4 hours, possibly a ball marker. Also suggested was to
include the phrase ""keep up with the group in front of you"" in the golf carts.
After discussion the following changes were made to the policy board:
To make your experience enjoyable the following rules apply:
1.
All players and spectators must check in at the Pro Shop before
starting play.
2.
Do not enter water hazards or sloughs.
3.
AED Medical Response units are located at EF #9, JC #5, Pro Shop
and Driving Range buildings.
4.
Please cooperate with golf course marshals at all times.
5.
Observe all pace of play policies. Please play ""ready"" golf.
6.
90-degree cart rule in effect at all times, unless otherwise specified.
7. No spectators allowed unless approved by professional staff.
8. Players under the age of 10 years must be accompanied by an adult or
have approval of professional staff.
9. Golf or tennis shoes only. No multi-purpose athletic cleats allowed.
10. Proper golf attire required.
11. Please observe appropriate cell phone etiquette.
12. No coolers. Outside alcoholic beverages are prohibited.
13. Players and spectators use golf facilities at their own risk.
14. Failure to follow all the rules of this Golf Complex may result in your
removal from the facilities.
The Commission approved the amended Policy Board unanimously.
3-B
Approval of the Revised Golf Course Management Practice Regarding a Policy
Allowing Handicap Golfers Access to Fairways in Golf Carts. (Action Item)
The General Manager reported that the original Management Practice #2
regarding the Medical/Disability Flag Access was put in place on
November 9, 2004. The revision is to reflect the addition of the blue flag
to identify the handicap golfers. The revised Management Practice #2 is
as follows:
Purpose
Page 2 of 6",GolfCommission/2005-09-21.pdf
GolfCommission,2005-09-21,3,"The purpose of this management practice is to establish and clarify
procedures regarding the use of a medical/disability flag for golf car
access to the Golf Complex courses (excludes Mif Albright).
Policy
It is required that the Golf Complex provide to customers with a valid
medical disabilities card a rental golf car to reasonably access the golf
courses.
Procedures
Unrestricted access when weather and/or maintenance conditions
permit.
When maintenance conditions restrict golf car access to cart paths
only, customers with valid disability cards may access the golf course
under the 90-degree restriction. (Drive parallel to fairways from cart
paths and rough, then perpendicular across fairway to ball.)
Recipients of Medical/Disability flags will be identified by staff
writing the word ""medical"" on the golf car liability acceptance form
and the golf car windshield. Recipients will also be issued a blue flag
to be attached to the golf car.
When it is no longer safe to traverse fairways, areas near sloughs,
lakes, tees, and green banks due to inclement weather conditions, no
access to fairways will be permitted.
The Commission approved the amended the Management Practice #2
unanimously.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that the Complex recently hosted a
Taylor Made Demo Day at the Driving Range that went very well. Ken
Jones is conducting free instruction clinics every Thursday morning for
the Alameda Women's Golf Club. Also reported was that on Sunday,
September 26, 2005 the range balls will be replaced with new ones.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
Page 3 of 6",GolfCommission/2005-09-21.pdf
GolfCommission,2005-09-21,4,"The General Manager reported that he has been given authorization to hire
employees that are 16 years old. Employees previously had to be 18 years
old. The Request for Proposals (RFP) for the Restaurant Services was
completed and 19 RFPs were sent out. The General Manager has spoken
to many of the recipients. The team consisting of Chair Swanson,
Commissioner Gammell and Commissioner Sullwold will review the
proposals along with the General Manager to decide which one is best for
the facility taking into consideration various criteria. Once the proposals
have been reviewed and ranked the General Manager will meet with the
City Attorney to negotiate with the concessionaire. The General Manager
met with the General Manager of Alameda Power and Telecom, Val Fong
to discuss producing and running some commercials on various cable
channels. The General Manager will be meeting with Dan Bieber of
Sports Restaurant, Inc. to go over the particulars of winding down their
contract and vacating the premises.
4-D
Beautification Program by Mrs. Norma Arnerich.
No report given.
5.
COMMISSIONERS' REPORTS
5-A
Marketing and Promotions, Secretary Gammell.
Commissioner Gammell reported that Ken Jones started the Ladies Clinics
on Thursday mornings before the weekly tournament. Although the
participation is low it should pick up. The ladies are very happy about the
two for one coupon that was sent to the membership recently. New
promotions being considered for the winter months include offering
monthly ticket holders the option to hit a bucket of balls instead of golfing
during inclement weather.
5-B
Golf Complex Financial Report, Commissioner Gaul
Commissioner Gaul reported that the rounds on the Mif Albright Course
were down 22% from last month. Commissioner Gaul thanked the
Maintenance Crew for fixing the rubber on the bridge on #5 of the Earl
Fry Course. The suggestion was made to contact past tournament groups
to encourage them to reserve times for next year. Also mentioned was the
possibility of renting a corporate tent to set up for large events to
accommodate their banquet on site.
5-C
Men's and Senior Club Liaison, Vice Chair Santare.
Vice Chair Santare reported that he attended the Chuck Corica Senior Golf
Page 4 of 6",GolfCommission/2005-09-21.pdf
GolfCommission,2005-09-21,5,"Club Board of Directors meeting on August 18, 2005. The meeting
consisted of the nominations for 2006. The nominees were President-
George Humphreys, Secretary/Handicap Chairman-Marty Martinez,
Treasurer-Ralph Bertelsen and Director of Weekly and Tournament play-
George Newkirk. The ballots were sent to the membership on August 28,
2005. Other items discussed were the tournament format and revisions to
the by laws. Commissioner Santare also attended the Alameda Golf Club
general meeting on August 30, 2005 at the Chuck Corica Golf Complex.
The meeting included the results of the putting tournament and club news.
Also discussed were the Alameda Point Golf Project and the Front
Entry/Tower Project. A representative from the Golden State Warriors
stating that the Men's Club could qualify for group discount tickets to the
basketball games.
5-D
New Clubhouse Project, Commissioner Schmitz.
Commissioner Schmitz reported that the next step in the project is the
completion of the Financial Projection Report from John Ritchie, CPA.
The report will not be distributed in DRAFT form and will not be
presented until it is completed. The General Manager reported that he is
looking at ways to increase revenue while cutting expenditures to pay the
debt service. Some of the ideas being considered are increasing fees and
reducing the amount contributed to the General Fund yearly. Should the
report show no changes in the revenue and expenditures over the next 5
years it would show no way to repay the debt. The final report will
include suggestions and projections with changes to the fee structure and
expenditures. Also reported, the proposals for the Phase I and Phase II
Environmental Report have been received and work on that should start
soon.
5-E
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold complimented the Maintenance Crew for the
repair on the bridge on #5 of the Earl Fry Course. She inquired on the
status of the men's restroom on #9 of the Earl Fry Course. The restroom
is tied into a clogged sewer pipe and numerous attempts to clear it have
been made but it continues to clog.
5-F
City Council and Government Liaison, Chair Swanson.
No report given.
5-G
Front Entrance Beautification Project, Commissioner Wood.
Commissioner Wood reported that he is moving forward with plans for the
Page 5 of 6",GolfCommission/2005-09-21.pdf
GolfCommission,2005-09-21,6,"Fire Tower. He toured the building recently and found it structurally
sound, although there are windows stuck open that need to be closed due
to potential moisture damage.
5-H
Golf Complex Restaurant Report, Legends & Heroes.
No report given.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
No report given.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for August 2005 of $16,219.
The year-to-date total to the General Fund is $36,637 for the fiscal year
2005/2006.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:27 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.
Page 6 of 6",GolfCommission/2005-09-21.pdf
GolfCommission,2005-10-19,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, October 19, 2005
1.
CALL TO ORDER
Chair Sandré Swanson called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Sandré Swanson,
Vice Chair Tony Santare, Secretary Betsy Gammell, Commissioner Ray
Gaul, Commissioner Bill Schmitz, Commissioner Jane Sullwold and
Commissioner Bob Wood. Absent: None. Also present were General
Manager Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of September 21, 2005
The following correction was made:
Item 1-A -Commissioner Bob Wood was in attendance although not
recorded.
The Commission approved the minutes unanimously with the
aforementioned changes.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Report on Proposals for Restaurant and Bar Services at the Chuck Corica Golf
Complex.
Chair Swanson reported that six proposals were received and the
candidates will be interviewed on Friday, October 21, 2005. The
candidates will be ranked in order of preference after which time a Special
Golf Commission Meeting will be held for Commission approval of the
selected candidate. Once the approval is received, a contract will be
drawn up and negotiations will begin with the candidate prior to seeking
City Council approval. The suggestion was made to consider an extension
period with Legends and Heroes should no selection be made.
Page 1 of 5",GolfCommission/2005-10-19.pdf
GolfCommission,2005-10-19,2,"3-B
Discussion on Split Tees on Weekends and Holidays.
The General Manager reported that with the winter months and shorter
days approaching, using the split tees on Saturday, Sunday, and holidays
would allow more golfers to get out on the golf course at the premium
times. Currently, the course can get 32 players out in one hour. The split
tees would double that amount and allow for 128 players in a two-hour
period. The tee times would run for the first two hours of the day and then
the course would be closed for approximately 2 hours prior to the next
wave of tee times. The General Manager stated that the split tee times
would be done on a trial basis to see if it improves attendance. The hope
is that the players will have golf rounds of 4 1/2 hours. Prior to the trial
period, a meeting with the Marshal staff will be held to inform them of the
program and what to tell the customers. A marshal will be stationed at the
first and tenth tee to ensure the pace of play. Fivesomes will still be
allowed to play. The proposed trial will be on November 5, 2005 and
possibly the weekend after that. The General Manager will report on the
program at the next Golf Commission meeting.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional passed out a report that was requested by
Commissioner Gaul detailing the amount of merchandise inventory
purchased and the amount sold for last quarter between July 1 and
September 30, 2005. Also mentioned was that the Jack Clark Pro-Am will
be held at the Complex on October 24, 2005. The event benefits the
Alameda Junior Golf Club and currently 27 teams have registered. The
Merchandise Manager, Corinna Zanetti has accepted a full-time position
with Golf Mart and her last day was today. Mike Robason will take over
the buying for the Golf Shop as well as handling the tournaments.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that new flags have been placed on the
putting greens at the Clubhouse. The maintenance crew is scraping the
front entrance to prepare it for paving. The General Manager was
contacted by the East Bay Business Times regarding placing an ad in their
Best of the Bay issues due out in December and is considering doing so.
The Chuck Corica Golf Complex was voted The Best of the Best Golf
Course for 2005 and is read by many business people locally. The
Page 2 of 5",GolfCommission/2005-10-19.pdf
GolfCommission,2005-10-19,3,"General Manager also reported that the Restaurant Concession Team had a
meeting today and concern was voiced about the lack of a banquet facility.
The General Manager is looking into the possibility of placing a
temporary structure near the restaurant to allow the Concessionaire to
provide banquets to patrons. The temporary structure could then be used
to house the Pro Shop and Administration during construction of the new
Clubhouse in the future. Once the construction is completed the structure
could be used to store golf carts. The cost of the structure is
approximately $50,000 for a 120 seat capacity structure. The General
Manager met with the City Manager to discuss the debt service and the
10-year financial projections being done for the Clubhouse project. The
City Manager requested that the General Manager look for an inexpensive
consultant to do a comparison report on the fee structure. The General
Manager will be meeting with the City Attorney's office next week to
discuss the Concessionaire contract and negotiations.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich invited the Golf Commission to attend the banquet
following the Jack Clark Pro-Am at the Grandview Pavilion commencing
at 4:00 pm. Mrs. Arenrich also mentioned that a major sponsor
Warmington Homes was found this year donating $5,000.
5.
COMMISSIONERSI REPORTS
5-A
Marketing and Promotions, Secretary Gammell.
Nothing to report.
5-B
Golf Complex Financial Report, Commissioner Gaul
Commissioner Gaul reported that the revenue for golf on all three courses
for September 2005 versus September 2004 was down 12% and rounds of
golf were down 14%. The fiscal year to date revenue for golf was down
9% and rounds were down 10%. The Mif Albright Course revenue was
down 43% from last year and down 31% for the fiscal year. All other
concessions excluding golf were down 16% for the month and 10.5% for
the fiscal year. Total revenue for the Golf Complex was down 13.5% for
the month of September 2005 versus September 2004 and down 9.5% for
the fiscal year 2005/2006. Commissioner Gaul also reported that most
Bay Area golf courses are also showing a decrease of 13%.
5-C
Men's and Senior Club Liaison, Vice Chair Santare.
Vice Chair Santare reported that he attended the Alameda Golf Club
Page 3 of 5",GolfCommission/2005-10-19.pdf
GolfCommission,2005-10-19,4,"general meeting on September 26, 2005 at the Chuck Corica Golf
Complex. The meeting included the results of the putting tournament and
club news. Also, reported was that only seven people on the waiting list
decided not to join for 2006 and the putting champion was Dave May for
the second year in a row. Also, Rich Schacht won the Men's
Championship Tournament. Commissioner Santare was unable to attend
the Chuck Corica Senior Golf Club meeting although did learn that the
membership approved the nominated candidates for the 2006 season.
5-D
New Clubhouse Project, Commissioner Schmitz.
Commissioner Schmitz requested that the General Manager explain the
additional study being done on the fee analysis. The General Manager
stated that the fee analysis would compare the current fees at local golf
courses with those charges at the Chuck Corica Golf Complex to better
gage what if any increases would be feasible in the future. The
information will then be added to the 10-year projection report being done
by John Ritchie, CPA.
5-E
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Nothing to report.
5-F
City Council and Government Liaison, Chair Swanson.
Nothing to report.
5-G
Front Entrance Beautification Project, Commissioner Wood.
Commissioner Wood reported that the windows are still stuck open at the
Fire Tower and should be repaired prior to the winter months.
5-H
Golf Complex Restaurant Report, Legends & Heroes.
No report given.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
No report given.
7.
OLD BUSINESS
None to report.
8.
WRITTEN COMMUNICATIONS
Page 4 of 5",GolfCommission/2005-10-19.pdf
GolfCommission,2005-10-19,5,"Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for September 2005 of
$12,905. The year-to-date total to the General Fund is $49,542 for the
fiscal year 2005/2006.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 8:05 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.
Page 5 of 5",GolfCommission/2005-10-19.pdf
GolfCommission,2005-11-16,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, November 16, 2005
1.
CALL TO ORDER
Secretary Betsy Gammell called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Secretary Betsy Gammell,
Commissioner Ray Gaul, Commissioner Jane Sullwold and Commissioner
Bob Wood. Absent: Chair Sandré Swanson, Vice Chair Tony Santare and
Commissioner Bill Schmitz. Also present were General Manager Dana
Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of October 19, 2005
The following correction was made:
Item 5-B , , line 8-2006 should be 2004.
The Commission approved the minutes unanimously with the
aforementioned correction.
1-C
Adoption of Agenda
The following correction was made:
The incorrect date of October 19, 2005 was on the Agenda.
The Commission approved the agenda unanimously with the
aforementioned correction.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Report on Split Tees Trial Period.
The General Manager reported that the split tee trial dates were held on
Saturday, November 5 and November 12, 2005. On November 5 the
General Manager and Head Golf Professional and Marshals were on hand
to monitor the tees for the trial period. It was apparent that additional Pro
Shop staff and Marshals are needed have the program run smoothly. The
goal of 32 groups for each wave of split times was not reached with only
Page 1 of 4",GolfCommission/2005-11-16.pdf
GolfCommission,2005-11-16,2,"23 groups in the first wave and 21 in the second wave. There were holes
in the tee times, which made it difficult to keep the pace of play going
although many groups finished in less than four hours. Most groups were
happy with the pace of play but a few felt rushed. Also noted there were
no rounds after 3:00 pm. To monitor the groups and the pace of play more
coordination is necessary and six Marshals are needed on the course. In
summary there was no increase in the number of rounds, which in turn
means no increase in revenue. The program is also very labor intensive
for the Pro Shop and the Marshals. The General Manager stated that it is
probably better to try the split tees in the spring. The suggestion was
made to have the split tees on the Earl Fry Course due to the demand for
the peak times on that course. The General Manager spoke with
customers about the program and it was suggested to alternate between the
two courses. The important marketing point is the four-hour round of
golf. Customers not interested in playing that fast can play on the other
course with straight tee times.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional
Matt Plumlee.
The Head Golf Professional reported that the new flags have been placed
on the practice greens in the clubhouse area and the new practice green is
open at the Driving Range. The Head Golf Professional also mentioned
that two new employees have been hired in the Pro Shop. They are Julio
Leon and Timothy Harris, both of whom have prior golf course
experience.
4-B
General Manager Dana Banke's report highlighting maintenance and
operational activities for the month at the Golf Complex.
The General Manager reported that the maintenance crew is currently
improving the drainage on the #5, #6, #8, #10 and #14 of the Earl Fry
Course. Also the green on #8 of the Mif Albright Course is being redone
as well as the green on #4 and the new tees on #1 and #4. The work
should be completed by spring. The aeration completed by Planet Air
recently was successful although a few spots have to be lightly aerated due
to some thatch growth. The Superintendent will be covering the broken
windows at the fire tower this week to help prevent water damage.
Economic Research Associates (ERA) will be conducting a complex fee
comparison report for the clubhouse project. The report will be looking at
the fees of local golf facilities to determine how the fees at the Chuck
Corica Golf Complex can be changed. Treadwell and Rollo came and
drilled the bores for the soil analysis for the clubhouse project and the
Page 2 of 4",GolfCommission/2005-11-16.pdf
GolfCommission,2005-11-16,3,"report should be completed soon. The negotiations and contract are
ongoing with Tom Geanekos of Jim's Coffee Shop and the item will be on
the December 6, 2006 regular City Council meeting for approval. Mr.
Geanekos has some exciting ideas for decorating the restaurant facility.
The City receives 8.5% of the gross revenue monthly and that amount will
be increased to 10% when the new clubhouse is built. The General
Manager also mentioned that he is working on a contract for new
maintenance equipment and it should be completed in early 2006.
4-D
Beautification Program by Mrs. Norma Arnerich.
Nothing to report.
5.
COMMISSIONERS REPORTS
5-A
Marketing and Promotions, Secretary Gammell.
Nothing to report.
5-B
Golf Complex Financial Report, Commissioner Gaul
The revenue for golf on all three courses for October 2005 versus October
2004 was up less than 1% and rounds of golf were up 4%. The fiscal year
to date revenue for golf was down 7% and rounds were down 7%. The
Mif Albright Course revenue was down 14% from last year and down
28% for the fiscal year. All other concessions excluding golf were up 4%
for the month and down 7% for the fiscal year. Total revenue for the Golf
Complex was up 2% for the month of October 2005 versus October 2004
and down 7% for the fiscal year 2005/2006. The expenditures for the
month were higher than last year in part due to the increase in water bills
due to the lack of rain and the three payroll periods.
5-C
Men's and Senior Club Liaison, Vice Chair Santare.
Nothing to report.
5-D
New Clubhouse Project, Commissioner Schmitz.
Nothing to report.
5-E
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported that last Thursday on the Ladies play
date a member of the Women's Golf Club was in the parking lot putting
her golf clubs in her car and left her purse unattended for a moment and it
Page 3 of 4",GolfCommission/2005-11-16.pdf
GolfCommission,2005-11-16,4,"was stolen. Also mentioned was the need to repair the garbage can behind
the #7 hole on the Jack Clark Course. The suggestion was made to put
pampas grass in the area between #15 and #16 of the Jack Clark Course.
The grass would be aesthetically pleasing and would act as a good border.
5-F
City Council and Government Liaison, Chair Swanson.
Nothing to report.
5-G
Front Entrance Beautification Project, Commissioner Wood.
Commissioner Wood stated that he would meet the Superintendent at the
Fire Tower this week.
5-H
Golf Complex Restaurant Report, Legends & Heroes.
Nothing to report.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
Nothing to report.
7.
OLD BUSINESS
Nothing to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for October 2005 of $14,116.
The year-to-date total to the General Fund is $63,658 for the fiscal year
2005/2006.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 7:37 p.m.
The agenda for the meeting was posted 72 hours in advance in accordance with the
Brown Act.
Page 4 of 4",GolfCommission/2005-11-16.pdf
GolfCommission,2006-05-17,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, May 17, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell,
Secretary Ray Gaul, Commissioner Bill Schmitz, and Vice Chair Bob
Wood. Absent: Commissioner Jane Sullwold and Commissioner Sandré
Swanson. Also present were General Manager Dana Banke and Head
Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of April 19, 2006.
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Discussion on Junior Fees and Policies at the Chuck Corica Golf Complex.
The General Manager reported that the Golf Commission has had two Work
Sessions to discuss the potential fee increases. The fee increases need to be agreed
on before they are brought to the Golf Commission for approval along with the
Clubhouse Project financial packet. The General Manager stated that through the
previous discussions it was determined that there was opposition to increasing the
Resident Junior rate. The new proposal puts the Resident Junior rate back to $1
Monday through Friday with stricter policies on the weekends and holidays
allowing the Resident Junior and Non-Resident Junior rates be effective only after
twilight which is 3:00 pm during daylight savings time and 2:00 pm during
standard time with no exceptions. Other changes from the April proposal is an
increase to the Non-Resident Monthly Ticket to $195, the surcharge of $3 would
be eliminated. Also mentioned was a new policy to allow golf carts on the Mif
Albright Course for $8. The General Manager referenced the report showing the
potential new revenue generated from the increases adding that the percentage of
Page 1 of 5",GolfCommission/2006-05-17.pdf
GolfCommission,2006-05-17,2,"attrition was reduced to 20% from 25%. The new projected revenue based on the
rounds of golf last fiscal year and the 20% attrition is approximately $316,617.
The final approval of the fee increases from the Golf Commission will take place
once the Clubhouse Project financial packet is completed and brought to the
Commission for approval. The suggestion was made to restrict the Resident
Junior and Non-Resident Junior rates on the Earl Fry Course Monday-Friday to
after 12:00 pm with the exception of the Alameda Junior Golf Club events. The
Golf Commission agreed and the restriction will be included in the final proposal.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt
Plumlee.
The Head Golf Professional reported that the Northern California Golf
Association (NCGA) has started a new program for juniors named Youth
on Course funded by the Tom Morton Foundation. The program allows
juniors to join the NCGA for $2. The Chuck Corica Golf Complex is then
subsidized up to $5 every time juniors that join through this program play
golf at the Complex. The thought is that the Alameda Junior Golf Club
could register their members though the program next year. The Head
Golf Professional will look into the details.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
The General Manager reported that the web site and email marketing are
under way. Also reported, the General Manager and Superintendent are
looking into repairing and restarting the golf course water wells. The
Complex spends approximately $300,000 on water every year. Prior to
1990 the golf courses were irrigated with the well. In July 1990 the City
of Alameda entered into a 21-year contract with the East Bay Municipal
Utility District (EBMUD) to use reclaimed water. At the time of the
contract Northern California had suffered severe drought years and
EBMUD required contracts be signed in order to receive water from them.
The contract currently has 5 years remaining. The contract requires the
Golf Complex to use 350 acres of water per fiscal year although EBMUD
has stated that they would be lenient regarding that requirement.
Management has met with Dave Archer of Pump Repair Services to get an
idea of what it would entail to get the wells up and running. The first step
is to get the water tested to assure it is useable and then send a scope down
the well to determine what repairs need to be made prior to using them.
The high estimate for repairing a well is approximately $67,000. The
wells at peak performance can produce 650 to 700 gallons per minute.
Upon repair it is undetermined what percentage of well water will be used
although a savings would be seen on the water expenditures. The General
Page 2 of 5",GolfCommission/2006-05-17.pdf
GolfCommission,2006-05-17,3,"Manager was approached by a member of the Alameda Women's Golf
Club regarding the use of her personal golf cart at the Complex. The
member was told that there would be certain insurance requirements,
which would be decided by the City Attorney's office, and a trail fee
would apply. The City of Alameda is currently encouraging residents to
use electric vehicles. The cart would not be allowed to be stored at the
Complex although possible maintenance services could be provided for a
fee. The City Manager's office is reviewing the proposal. The question
was raised as to when the Request for Proposal (RFP) for the maintenance
equipment will go to City Council. The General Manager responded that
it would not happen until after the budget is approved, possibly July or
August.
4-D
Beautification Program by Mrs. Norma Arnerich.
No report given.
5.
COMMISSIONERS' REPORTS
5-A
Marketing and Promotions, Chair Gammell.
Chair Gammell reported that the new scorecards have been received and
they turned out great. The Complex is going to run an ad in the Alameda
Magazine for a year. The ad will also run in the new Oakland Magazine.
The ad will emphasize the web site and internet specials. The magazines
come out every two months and have been very well received since its
inception.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported that the revenue for golf on all three courses for
April 2006 versus April 2005 was down 121% and rounds of golf were
down 123%. The fiscal year to date revenue for golf was down 13% and
rounds were down 14%. The Mif Albright Course revenue was down
135% from last year and down 42% for the fiscal year. All other
concessions excluding golf were down 49% for the month and down 12%
for the fiscal year. Total revenue for the Golf Complex was down 84% for
the month of April 2006 versus April 2005 and down 13% for the fiscal
year 2005/2006. Also mentioned was that the month of April 2006 had 16
rain days compared with 4 in April 2005.
5-C
New Clubhouse Project, Commissioner Schmitz.
Commissioner Schmitz reported that the previously discussed fee proposal
would be tied to the Clubhouse Project financing proposal. Also
mentioned was a comment made to Commissioner Schmitz wondering
Page 3 of 5",GolfCommission/2006-05-17.pdf
GolfCommission,2006-05-17,4,"why the Chuck Corica Golf Complex is building a new clubhouse when
the golf courses are in need of so much drainage improvement. The
General Manager reported that he has contacted Kyle Phillips, the world-
renowned golf course architect who worked on the Alameda Point project,
to set up a meeting to discuss areas of the golf courses that can be
redesigned to help the drainage. The idea is to put together a long-term
improvement plan for the drainage problems on the courses and get some
insight for a scope of work.
5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Vice Chair Wood mentioned that the mats at the Driving Range are in
need of more rubber tees.
5-E
City Council and Government Liaison, Commissioner Swanson.
No report given.
5-F
Front Entrance Beautification Project, Vice Chair Wood.
Vice Chair Wood reported that he met with a structural engineer regarding
the Fire Tower building at the front entrance of the Chuck Corica Golf
Complex. The engineer came up with an estimated weight for the
structure and stated that there was no problem holding up the building or
even adding additional weight. The main concern would be seismic
issues. Vice Chair Wood also reported that he had met with Karl
Danielson of The Dahlin Group to discuss what could be done to improve
the tower. The General Manager stated that the contract with Dahlin has
been approved and signed and they should be working on the cost
estimates. When the cost estimates are completed they will be brought to
the Golf Commission along with the financing package and proposed fee
increases for approval. Vice Chair Wood also stated that the City of San
Mateo should have a lot of background information regarding the
construction of their clubhouse, including price and any add alternatives.
The General Manager stated that the City of Alameda has not yet
purchased the plans for the clubhouse from the City of San Mateo and
once that is done all of the other information will be included.
5-G
Golf Complex Restaurant Report, Jim's on the Course.
The General Manager stated that Erik Alterman has been hired as the new
Manager for the restaurant.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
Page 4 of 5",GolfCommission/2006-05-17.pdf
GolfCommission,2006-05-17,5,"Nothing to report.
7.
OLD BUSINESS
Nothing to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for April 2006 of $4,151.
The year-to-date total to the General Fund is $107,531 for the fiscal year
2005/2006.
9.
ANNOUNCEMENTS/ADJOURNMENT
The Junior Golf Club will hold its Junior/Adult Scramble on May 20,
2006.
The meeting was adjourned at 8:16 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 5 of 5",GolfCommission/2006-05-17.pdf
GolfCommission,2006-06-21,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, June 21, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A. Roll Call
Roll call was taken and members present were: Chair Betsy Gammell,
Secretary Ray Gaul, Commissioner Jane Sullwold, and Vice Chair Bob
Wood. Absent: Commissioner Bill Schmitz and Commissioner Sandré
Swanson. Also present was Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of May 17, 2006.
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission approved the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt
Plumlee.
The Head Golf Professional handed out the draft copy of the revised
Management Practice for the Medical/Disability Flag Access (for golf cars)
as follows:
Purpose
The purpose of this management practice is to establish and clarify
procedures regarding the use of a medical/disability flag for golf car
access to the Golf Complex courses (excludes Mif Albright).
Page 1 of 4",GolfCommission/2006-06-21.pdf
GolfCommission,2006-06-21,2,"Policy
It is required that the Golf Complex provide to customers with a valid
medical disabilities card a rental golf car to reasonably access the golf
courses.
Procedures
Unrestricted access when weather and/or maintenance conditions
permit.
Golf cars may be parked on reasonably flat areas no closer than five
feet from tees and greens.
When maintenance conditions restrict golf car access to cart paths
only, customers with valid disability cards may access the golf course
under the 90-degree restriction. (Drive parallel to fairways from cart
paths and rough, then perpendicular across fairway to ball.)
Recipients of Medical/Disability flags will be identified by staff
writing the word ""medical"" on the golf car liability acceptance form
and the golf car windshield. Recipients will also be issued a blue flag
to be attached to the golf car.
When it is no longer safe to traverse fairways, areas near sloughs,
lakes, tees, and green banks due to inclement weather conditions, no
access to fairways will be permitted.
The Golf Commission approved the revised Medical/Disability Flag
Access (for golf cars) Management Practice unanimously. The Head Golf
Professional also reported that the cost estimates for the Clubhouse
Project should be completed in the next few weeks. The Head Golf
Professional attended the City Council meeting last night and stated that
concern was voiced regarding the decrease in revenue over the past few
years and the City Council would like to set up a joint meeting with the
Golf Commission to discuss possible solutions.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
No report given.
4-D
Beautification Program by Mrs. Norma Arnerich.
No report given.
Page 2 of 4",GolfCommission/2006-06-21.pdf
GolfCommission,2006-06-21,3,"5.
COMMISSIONERS' REPORTS
5-A
Marketing and Promotions, Chair Gammell.
Chair Gammell handed out pages from the newly revised web site. The
site has online specials such as a free round of golf for your birthday, a
Friday special on the Jack Clark Course for $35 and 50% off range balls
before 9:00 am Monday-Friday. The customer must register on the site
and provide an email address to receive the online specials. Once the
customer is registered they will receive specials via email. The site will
eventually have an online Pro Shop where customers can purchase
merchandise.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported that the revenue for golf on all three courses for
May 2006 versus May 2005 was down 9.5% and rounds of golf were
down 8.5%. The fiscal year to date revenue for golf was down 13% and
rounds were down 13.5%. The Mif Albright Course revenue was down
60% from last year and down 44% for the fiscal year. All other
concessions excluding golf were down 10% for the month and down 12%
for the fiscal year. Total revenue for the Golf Complex was down 9.5% for
the month of May 2006 versus May 2005 and down 12.5% for the fiscal
year 2005/2006. The suggestion was made to possibly run specials on the
Mif Albright Course to increase play.
5-C
New Clubhouse Project, Commissioner Schmitz.
No report given.
5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported that she has received very positive
compliments on the condition of the golf courses. An incident took place
last evening involving two individuals who took a golf cart and rolled it.
The police were called and the suspects detained. Maintenance staff will
assess the damage and report on costs. The suggestion was made to place
additional hazard stakes around the pond on #17 of the Jack Clark Course,
it is hard to see the water hazard and it only has one stake.
5-E
City Council and Government Liaison, Commissioner Swanson.
No report given.
Page 3 of 4",GolfCommission/2006-06-21.pdf
GolfCommission,2006-06-21,4,"5-F
Front Entrance Beautification Project, Vice Chair Wood.
Nothing to report.
5-G
Golf Complex Restaurant Report, Jim's on the Course.
The restaurant manager Erik Alterman introduced himself to the Golf
Commission and stated that he looks forward to working with them. The
suggestion was made to place a water cooler on the counter for customers.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
Ron Salsig mentioned that the Junior Golf Resources board has resumed
meeting. They discovered that the storage containers that Jerry Berrow
had been renting were in foreclosure and are trying to raise funds to settle
the outstanding debt and remove the contents.
7.
OLD BUSINESS
Nothing to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for May 2006 of $14,604.
The year-to-date total to the General Fund is $122,135 for the fiscal year
2005/2006.
9.
ANNOUNCEMENTS/ADJOURNMENT
Nothing to report.
The meeting was adjourned at 7:35 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 4 of 4",GolfCommission/2006-06-21.pdf
GolfCommission,2006-07-19,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, July 19, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell,
Secretary Ray Gaul, Commissioner Jane Sullwold, and Commissioner Bill
Schmitz. Absent: Vice Chair Bob Wood and Commissioner Sandré
Swanson. Also present were General Manager Dana Banke and Head
Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of June 21, 2006.
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The following correction was made:
Item 3-A Public Works should be Development Services.
The Commission approved the agenda unanimously with the
aforementioned correction.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Discussion of Chuck Corica Golf Complex Clubhouse Project Cost Estimates
with Public Works Department.
The General Manager introduced Dorene Soto and Miriam Delagrange from the
Development Services Department. The Development Services Department has
been overseeing the Clubhouse Project by reviewing the cost estimates and
working on securing the plans from the City of San Mateo. The draft cost
estimates were prepared by Leland Saylor Associates for the Dahlin Group. Ms.
Soto stated that the cost estimates were not completely broken out into categories
and the estimates need to be retooled. The draft cost estimate is approximately
$6.5 million. Several items in the draft can be reduced or eliminated to bring the
cost down although it was mentioned that certain items were left out of the
estimates. Ms. Soto stated that Ms. Delagrange is taking the lead on the project
Page 1 of 4",GolfCommission/2006-07-19.pdf
GolfCommission,2006-07-19,2,"and reviewing the draft cost estimates and will work on the project all the way
through the end. Ms. Soto suggested that an economist be hired to review the fee
increases and help determine how the new facility would increase revenue
through tournaments and outside banquets. The ideal candidate will have
experience in the golf industry and knowledge of the San Francisco Bay Area
market. The plan is to have a completed projection on the revenue to be
generated by the fee increases and new facility within 60 days, which can then be
presented to the City Council. The purchase of the plans from San Mateo will
save money on the project although they are not up to today's technology and will
need to be recreated in AutoCAD; also the building needs to be reversed by
Dahlin to fit the footprint at the Golf Complex. The question was asked as to how
many bids Development Services thought would be received. Ms. Soto stated that
it depends on the time of year and how busy contractors are at the time.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt
Plumlee.
The Head Golf Professional reported that on Saturday, July 22, 2006 the
Chuck Corica Golf Complex will be hosting a ""Demo Day' at the Driving
Range from 10 am- 4 pm. Also reported the Women's Invitational Golf
Tournament will be held on July 27, 2006 and the East Bay Junior Golf
Tournament will be held on August 14-15, 2006.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
The General Manager reported that the City Council would like to have a
joint meeting with the Golf Commission to discuss the Golf Complex
financials and the Clubhouse Project. Also reported the Request for
Proposal (RFP) and specifications for the maintenance equipment bids has
been given to City Council and will be on the agenda at the August 1,
2006 meeting. The Driving Range building and surrounding areas are
scheduled to be painted in the near future and proposals are being
requested. The suggestion was made to get proposals on painting the
maintenance buildings. It was mentioned that there is old rusted
equipment
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that the Beautification Program has been put on
hold until after the Junior Golf season.
Page 2 of 4",GolfCommission/2006-07-19.pdf
GolfCommission,2006-07-19,3,"5.
COMMISSIONERS' REPORTS
5-A
Marketing and Promotions, Chair Gammell.
Nothing to report.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported that the revenue for golf on all three courses for
June 2006 versus June 2005 was down 4% and rounds of golf were down
9%. The fiscal year to date revenue for golf was down 12% and rounds
were down 13%. The Mif Albright Course revenue was down 38% from
last year and down 44% for the fiscal year. All other concessions
excluding golf were down 13.5% for the month and down 12.5% for the
fiscal year. Total revenue for the Golf Complex was down 8% for the
month of June 2006 versus June 2005 and down 12% for the fiscal year
2005/2006.
5-C
New Clubhouse Project, Commissioner Schmitz.
Item previously reported on.
5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported the potholes on the cart paths have
gotten worse and need to be filled in. Also the ball washers need to be
moved to a more conducive place on the tee and not all the way back at
the black tees.
5-E
City Council and Government Liaison, Commissioner Swanson.
No report given.
5-F
Front Entrance Beautification Project, Vice Chair Wood.
No report given.
5-G
Golf Complex Restaurant Report, Jim's on the Course.
The restaurant manager Erik Alterman reported that he is in constant
contact with owner Tom Geanekos and that he welcomes anyone to
contact him with any concerns. He also mentioned that he appreciates all
the support from the Golf Commission. The restaurant employees
attended the CPR/AED training and are now prepared for an emergency.
Mr. Alterman stated that the restaurant has many events coming up
Page 3 of 4",GolfCommission/2006-07-19.pdf
GolfCommission,2006-07-19,4,"including the Women's Invitational breakfast, City of Alameda Night at
the A's game and the East Bay Juniors Golf Tournament. The staff is
constantly working on better service. The suggestion was made to place
umbrellas at the outside tables. Mr. Alterman said he would look into it.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
Nothing to report.
7.
OLD BUSINESS
Nothing to report.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for June 2006 of $12,715.
The year-to-date total to the General Fund is $134,850 for the fiscal year
2005/2006.
9.
ANNOUNCEMENTS/ADJOURNMENT
It was mentioned that three girls from the Junior Golf Club are playing in
the U.S. Junior Golf Tournament this year and congratulations go out to
them.
The meeting was adjourned at 7:43 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 4 of 4",GolfCommission/2006-07-19.pdf
GolfCommission,2006-08-16,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, August 16, 2006
1.
CALL TO ORDER
Vice Chair Bob Wood called the meeting to order at 7:15 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Secretary Ray Gaul,
Commissioner Bill Schmitz, Commissioner Sandré Swanson and Vice
Chair Bob Wood. Absent: Chair Betsy Gammell and Commissioner Jane
Sullwold. Also present were General Manager Dana Banke and Head
Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of July 19, 2006.
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission adopted the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Discussion of Chuck Corica Golf Complex Clubhouse Project Cost Estimates
from Dahlin Group.
The General Manager reported that the cost estimates for the clubhouse are
completed. During the process of completing the estimates it became clear that
it
was not cost effective to use the plans from the City of San Mateo's Poplar Creek
Golf Course. The number of changes needed to the existing plans made them
impractical. The General Manager welcomed Dorene Soto from the Development
Services Department. Ms. Soto reported that the cost estimates came in at $7.5
million. The problem with the Poplar Creek plan is that they didn't really fit the
site and the changes needed are so extensive that you might as well start from
scratch. Ms. Soto asked the Dahlin Group what could be done to bring the cost
down and they suggested only building the banquet facility now and phase the
other areas of the project. The question was raised regarding the difference from
the original cost estimate of $6.5 million. The original estimates did not include
the furniture, fixtures and soft costs. The soft costs include the redrawing of the
plans, which is estimated at $750,000. Not included in these estimates are soil
cleanup if any is necessary and time billed by the Development Services
Page 1 of 4",GolfCommission/2006-08-16.pdf
GolfCommission,2006-08-16,2,"Department. It was asked what the advantages and disadvantages of a phased
project are. She stated that the disadvantage is only getting half of what you want
and the advantage is getting a new restaurant and banquet facility to generate
additional revenue. Vice Chair Wood mentioned the disadvantage of disrupting
the site more than once, the contractor mobilization costs and the rising
construction costs. The problem is that the costs are increasing and the ability to
afford the costs is decreasing. The statement was made that the facilities and golf
courses are in need of repair and customers are finding new or renovated courses
to play. The question of whether the new restaurant and banquet facility would be
the same as originally in the Poplar Creek plans or larger. The facility could be
larger and it needs to be determined how large it needs to be to attract more
business. The Poplar Creek plans allowed for a capacity of 162. Once the Golf
Commission meets with the City Council at the joint meeting it will be clearer
where the Clubhouse Project is going. The General Manager requested that at the
joint meeting each Golf Commissioner give a report based on the reports given at
the regular meetings. The City Council's concern is the declining revenue at the
Complex. It was suggested to have a work session meeting with the Golf
Commission prior to the joint meeting to discuss the format and strategy for the
meeting. The suggestion was made to seriously look at the existing buildings and
infrastructure to see what can be salvaged. The General Manager stated that he
would like to see a master plan for the golf courses and possibly include the
slough renovation as part of the Storm Water Run Off Project.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt
Plumlee.
The Head Golf Professional reported that the East Bay Junior Golf
Tournament concluded yesterday and was a big success with 250 juniors
in the field. Thank you to all the volunteers who are so very instrumental
in running this two-day event. The new range balls should be arriving
soon. The question was raised concerning the conclusion of the current
golf cart lease. The golf cart lease will expire next spring.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
The General Manager reported that the Golf Complex web site has been
sending out numerous email blast promotions to registered customers in
the data base which now has approximately 1800 email addresses. The
Complex is also advertising in the Alameda and Oakland magazines. The
maintenance crew has been repairing potholes on the cart paths. The
deadline for the maintenance equipment proposals was at 5:00 pm today.
Three proposals were received and the prices look good. The contract and
request for approval should go to City Council sometime in October. Also
Page 2 of 4",GolfCommission/2006-08-16.pdf
GolfCommission,2006-08-16,3,"reported, the Driving Range building is scheduled to be painted in
September.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that the Beautification Program has been put and
ceremonies should start up in September.
5.
COMMISSIONERSI REPORTS
5-A
Marketing and Promotions, Chair Gammell.
No report given.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported that the revenue for golf on all three courses for
July 2006 versus July 2005 was down 11.5% and rounds of golf were
down 11%. The fiscal year to date revenue for golf was down 11.5% and
rounds were down 11%. The Mif Albright Course revenue was down
47% from last year and down 47% for the fiscal year. All other
concessions excluding golf were down 3% for the month and down 3% for
the fiscal year. Total revenue for the Golf Complex was down 8% for the
month of July 2006 versus July 2005 and down 8% for the first month of
fiscal year 2006/2007.
5-C
New Clubhouse Project, Commissioner Schmitz.
Item previously reported on.
5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
No report given.
5-E
City Council and Government Liaison, Commissioner Swanson.
Commissioner Swanson reported that during the planning stages for the
joint meeting with City Council the Golf Commission needs to have a
strategy and agree on the way to handle the meeting. The Golf
Commission needs to brain storm and really look at the survival of the
golf courses and Golf Complex. Also mentioned was that some of the
greens on the Jack Clark Course are in pretty bad shape and we need to
look at the entire Golf Complex for the areas of repair.
5-F
Front Entrance Beautification Project, Vice Chair Wood.
Page 3 of 4",GolfCommission/2006-08-16.pdf
GolfCommission,2006-08-16,4,"Vice Chair Wood reported that he noticed a price in the cost estimates for
a 40-foot wall at the front entrance although that was the only reference to
the entrance.
5-G
Golf Complex Restaurant Report, Jim's on the Course.
The restaurant manager Erik Alterman reported that the umbrellas for the
outside tables have been received and more are on order. Also a large
tournament group held their banquet at the restaurant and it was very
successful. More large events are coming up although recently five
groups had to be turned away due to the room capacity. The request was
made to track the number of events that are not booked due to the capacity
constraints. The General Manager mentioned that Jim's on the Course is
currently working with the Health Department to bring everything up to
code. Some of the issues at the snack shack are expensive and difficult to
rectify. None of the health issues are concerning food preparation, they
are all structural. The statement was made that the food is good although
the service is still lacking. Mr. Alterman stated that they are working on
that and a lot of the problem is the size of the kitchen.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None.
7.
OLD BUSINESS
None.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for July 2006 of $19,475.
The year-to-date total to the General Fund is $19,475 for the fiscal year
2006/2007.
9.
ANNOUNCEMENTS/ADJOURNMENT
It was mentioned that Jordan Ontiveros from the Junior Golf Club won the
NCGA Junior Amateur Tournament this year and congratulations go out
to her.
The meeting was adjourned at 8:40 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 4 of 4",GolfCommission/2006-08-16.pdf
GolfCommission,2006-09-20,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, September 20, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the meeting to order at 7:00 p.m. in Room
#360, Alameda City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell,
Secretary Ray Gaul, Commissioner Bill Schmitz, Commissioner Jane
Sullwold and Vice Chair Bob Wood. Absent: Commissioner Sandré
Swanson. Also present were General Manager Dana Banke and Head
Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of August 16, 2006.
The Commission approved the minutes unanimously.
1-C
Adoption of Agenda
The Commission adopted the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Review of Assembly Bill 1234-Ethics Training for City Boards and
Commissions.
The General Manager reiterated that there is a requirement for the Golf
Commissioners to complete ethics training by the end of the year. The training is
in accordance with Assembly Bill 1234 adopted by the State Legislature in 2005.
It is mandatory for all Board and Commission members in the City of Alameda to
complete the training by January 1, 2007 to remain seated on a board or
commission. The training can be done on line or on a hard copy form. The City
of Alameda will reimburse the $50 charge for the testing.
3-B
Presentation by the Miracle League.
Representatives from the Miracle League gave a brief overview of the league
stating that it is an organization that provides opportunities for all children to play
baseball regardless of their ability. It became clear that disabled children had the
desire to dress in uniforms, make plays in the field and round the bases just like
their healthy peers. The league has been in existence since 1998 and as of April
Page 1 of 5",GolfCommission/2006-09-20.pdf
GolfCommission,2006-09-20,2,"2006 there are 143 Miracle League Organizations across the country. The field is
constructed of a cushioned rubberized material and is flat throughout, the dugouts
are wheelchair accessible and there is an accessible restroom. Currently there are
41 completed rubberized fields and 61 fields under construction. The league
is
looking for land in Alameda to construct a field and was interested in the land on
the Golf Complex near the cross-airport roadway behind #5 green and #6 tee on
the Jack Clark Course. The Miracle League requested that the Golf Commission
consider endorsing the league as the first step towards approval. The Golf
Commission made a motion to endorse the Miracle League as an organization
unanimously. The Golf Commission directed the General Manager to research
the process necessary for assisting the Miracle League.
3-C
Discussion on Change in Venue and Time for the Golf Commission Regular
Meetings. (Action Item)
The General Manager stated that the suggestion was made at a previous meeting
to change the time and venue for the monthly regular Golf Commission meeting.
The suggestion was to have the meeting in the restaurant, Jim's on the Course, or
in the Ladies Lounge at the Golf Complex. The meetings would continue to be on
the third Wednesday of the month although would start at 5:30 p.m. It was stated
that having the meetings at City Hall makes it a more formal atmosphere. The
Golf Commission approved changing the venue and time of the regular meetings
to the Ladies Lounge at 5:30 p.m. for a trial period until the end of the year. After
the trial period the item will be placed on the agenda for final approval.
3-D Approval of Agenda and Golf Commission Recommendation for the Special Joint
meeting with the Alameda City Council. (Action Item)
The General Manager passed out a draft agenda for the joint meeting for the Golf
Commissioners review. The General Manager would like to have each Golf
Commissioner give a report. The Golf Commission decided to postpone approval
of the agenda and recommendation until after the next work session. Also
decided was to postpone the Special Joint Meeting to a later date to allow the Golf
Commission to be better prepared. The Golf Commission needs to prioritize what
the main concerns are facing the clubhouse development. It was mentioned that
a lot of time and money has been spent on the Clubhouse Project and nothing has
come out of it. The Golf Commission needs to find out from City Council how
much money and what projects can be accomplished since the Clubhouse Project
is no longer deemed feasible. The Golf Commission would like to present a
recommendation to City Council asking for a decrease in the concessions the Golf
Fund makes to the General Fund. The additional revenue could be used to help
the Golf Complex fund the clubhouse and other necessary Capital Improvement
Projects (CIP's). It was suggested to have another work session meeting with the
Golf Commission prior to the joint meeting to discuss the recommendation. Chair
Gammell asked Commissioner Schmitz and Commissioner Sullwold to compose
the recommendation for review at the work session.
Page 2 of 5",GolfCommission/2006-09-20.pdf
GolfCommission,2006-09-20,3,"4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt
Plumlee.
The Head Golf Professional reported that he is currently looking at a new
point of sale, tee reservation system for the Pro Shop. East Bay Junior
Golf Tournament concluded yesterday and was a big success with 250
juniors in the field. Thank you to all the volunteers who are so very
instrumental in running this two-day event. The new range balls should be
arriving soon. The question was raised concerning the conclusion of the
current golf cart lease. The golf cart lease will expire next spring.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
The General Manager reported that the Golf Complex is still dealing with
the repairs to the snack shack on #9 of the Earl Fry Course. The Health
Department cited areas for improvement, not food related, that need to be
addressed. The Complex will be working on in house repairs throughout
the facility. The Earl Fry Course was aerated recently and the Jack Clark
Course is healing nicely. All of the maintenance equipment proposals
were reviewed and a supplier was decided on. The lease papers should be
completed soon. The General Manager mentioned that there might be a
protest by the company not awarded the contract. The City of Alameda
will be having an employee BBQ on September 28, 2006 at Tillman Park.
The General Manager met with Gallagher and Burke to discuss the
parking lot repairs. The good news is the condition of the parking lot is
not as bad as originally suspected.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that she has some upcoming ceremonies.
5.
COMMISSIONERS' REPORTS
5-A Marketing and Promotions, Chair Gammell.
Chair Gammell brought the ad in the Alameda and Oakland magazines to
show to the Golf Commission.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported the revenue for golf on all three courses for
August 2006 versus August 2005 was down 1.5% and rounds of golf were
Page 3 of 5",GolfCommission/2006-09-20.pdf
GolfCommission,2006-09-20,4,"down 5.5%. The fiscal year to date revenue for golf was down 6.5% and
rounds were down 8%. The Mif Albright Course revenue was down 23%
from last year and down 35.5% for the fiscal year. All other concessions
excluding golf were up 3.5% for the month and down .5% for the fiscal
year. Total revenue for the Golf Complex was up 1% for the month of
August 2006 versus August 2005 and down 4% for fiscal year 2006/2007.
Secretary Gaul also mentioned that the complimentary rounds for the over
80 year olds is running about 200 per month and the policy may want to
be reviewed for profitability. The special is only allowed for the Sénior
and Ladies golf clubs.
5-C
New Clubhouse Project, Commissioner Schmitz.
Item previously reported on.
5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported that she has had many complaints about
the state of the men's restroom, indicating that it is driving golfers to other
courses. Also reported was that the ball washers on the golf courses need
to have the fluid changed more often. The ball washers are still located in
the back of the teeing area and are not convenient for all golfers. The
maintenance equipment located between the #1 and #3 holes on the Jack
Clark Course are very unattractive and need to be relocated.
Commissioner Sullwold stated that the repairs to the cart paths are a large
improvement. The General Manager stated that the Driving Range
buildings have been painted and look good. Vice Chair Wood stated that
he went around the Complex and took pictures of the buildings. He stated
that the buildings are in dire need of attention and have been neglected for
years. It was also mentioned that the flags on the practice putting greens
are not consistently out and the geese problem seems to have resurfaced.
5-E
City Council and Government Liaison, Commissioner Swanson.
No report given.
5-F
Front Entrance Beautification Project, Vice Chair Wood.
Vice Chair Wood reported that he and the General Manager met with a
representative from Sprung Structures and received a lot of helpful
information. The structures are very large and obtrusive although they do
have color options to make them more aesthetically pleasing. It would be
hard to beat the price for a banquet facility; the problem is how to make
them more appealing. The suggestion was made to have pictures of the
various structures available for viewing at the upcoming work session.
Page 4 of 5",GolfCommission/2006-09-20.pdf
GolfCommission,2006-09-20,5,"5-G
Golf Complex Restaurant Report, Jim's on the Course.
The restaurant manager Erik Alterman reported that Jim's on the Course
also has an ad in the Alameda Magazine and will try to get the ads on the
same page. A new soda machine has been placed at the shack on #9 of the
Earl Fry Course. Jim's on the Course will be providing the BBQ for the
City of Alameda's employee event next week. Also reported there are
some large events coming up in the near future. The question was raised
if the Alameda Women's Golf Club could have some wall space in the
restaurant to showcase photographs. Mr. Alterman said it would be fine.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None.
7.
OLD BUSINESS
None.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for August 2006 of $15,870.
The year-to-date total to the General Fund is $35,345 for the fiscal year
2006/2007.
9.
ANNOUNCEMENTS/ADJOURNMENT
Congratulations to Betsy Gammell who has been reappointed to the Golf
Commission for 4 more years. Also announced the team from the
Alameda Women's Golf Club came in 2nd place at the Pacific Women's
Golf Associations Team Championship. The team consisted of Maggie
Clendenin, Mary Skelton, Sia Scates and Norma Marchesin.
Congratulations. Ron Salsig mentioned that Paul Porter of the NCGA
passed away recently.
The meeting was adjourned at 8:45 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 5 of 5",GolfCommission/2006-09-20.pdf
GolfCommission,2006-10-18,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Revised 11/16/06
Wednesday, October 18, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the meeting to order at 5:30 p.m. at the Chuck Corica
Golf Complex in the Ladies Lounge.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell, Secretary
Ray Gaul, Commissioner Jane Sullwold and Vice Chair Bob Wood. Absent:
Commissioner Bill Schmitz and Commissioner Sandré Swanson. Also present
were General Manager Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of September 20, 2006.
Vice Chair Wood added the following statement to Item 3-B concerning the
Miracle League endorsement: Vice Chair Wood was opposed to taking action to
endorse the Miracle league since the item was not placed on the agenda as an
action item.
The Commission approved the minutes unanimously with the aforementioned
addition.
1-C
Adoption of Agenda
The following changes were made to the agenda:
Item 3-B should read: Approval of Junior Golf Tees, not Junior Golf Fees.
The Commission adopted the agenda unanimously with the aforementioned
correction.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Nominations for Golf Commission Board Positions for 2007. (Action Item)
The Nominations for Golf Commission Board positions for 2007 were as follows:
Chair:
Bob Wood
Vice Chair:
Ray Gaul
Secretary:
Jane Sullwold
Page 1 of 5",GolfCommission/2006-10-18.pdf
GolfCommission,2006-10-18,2,"The Nominations for Golf Commission Board positions for 2007 were approved by the
Golf Commission unanimously.
3-B
Approval of Junior Golf Tees. (Action Item)
The General Manager stated that during a conversation with Mrs. Arnerich, the idea of
placing new tee blocks on the 18-hole courses for the junior golfers was mentioned. The
San Ramon Golf Club has such tees and they are a success. The tees are placed in the
fairway approximately 100 yards from the green for the par 3 holes, 150 yards from the
green for par 4 holes and 200 yards from the green for par 5 holes. The Junior Tees work
well to acclimate the juniors to the championship course from the par 3 course and helps
with the pace of play. The General Manager suggested the Junior Tees be placed on the
Jack Clark Course for a trial period and a final decision be made at a later date. The Golf
Commission decided to call the tees the Family Tees. The Commission approved placing
the Family Tees on the Jack Clark Course for a trial period unanimously.
3-C
Discussion on Special Joint Meeting with Alameda City Council.
Chair Gammell stated that at the last work session it was decided a meeting would be
scheduled between the City of Alameda's Chief Financial Officer, the General Manager
and Commissioner Schmitz to discuss the joint meeting. The meeting will be held on
Tuesday, October 24, 2006. The General Manager stated that the main concern at the
work session focused on the affordability of the clubhouse project. Commissioner
Schmitz and Commissioner Sullwold are going to compose a statement to be read at the
Joint Meeting generally recommending that the revenues earned at the Chuck Corica Golf
Complex should be reinvested into the Complex for repairs and upgrades.
Also
mentioned was the need for another work session to discuss a priority list of facility
improvements. The next work session will be held on Wednesday, November 1, 2006 at
3:00 PM. Also at the last work session the Golf Commission directed the General
Manager to research the purchase of a temporary tent structure to serve as a banquet
facility for the 2007 golf season. Vice Chair Wood has been looking at structures made
by Creative Tent International a company from Arizona. It has been determined that a
structure 40 ft by 80 ft with the lowest point being 8 ft, would accommodate 200 people
at a sit down dining event. The General Manager handed out a drawing of the structure
and maps showing the different areas of the Complex where the structure could be
placed. The cost is approximately $30,000, which does not include the site preparation.
The structure has the ability to be equipped with a Heating, Ventilation and Air
Conditioning (HVAC) System for an additional cost. A structure of this size would need
a 12 ton system and would run around $15,000 if purchased through Creative Tent
International. It was mentioned that an HVAC system might not be necessary in
Alameda due to the climate, although it would allow for winter functions if there were
heating. The General Manager mentioned that the Chardonnay Golf Club in Napa has a
similar structure and he would like to go and take a look at it in the near future. The
structure can be made out of different qualities of surface, with the highest quality
providing the most durability and there is a pleated interior liner that can be purchased to
hide the inside structure beams. The structures with more openings all the way around
are more attractive. Commissioner Wood proceeded to review the structure location
Page 2 of 5",GolfCommission/2006-10-18.pdf
GolfCommission,2006-10-18,3,"maps. Map #5 has the structure placed completely on the cement in the front of the
existing restaurant. The site would need to have the retaining wall, trees and flagpole
removed for it to work. The site does have enough room for the carts to pass by. This
location places the south end of the structure right up against a window of the restaurant.
Map #6 shows the structure half on the cement and half on the grass area near the 1st tee
of the Jack Clark Course. Placing the structure in this location blocks the Pro Shop view
of the 1st tee, which is the case with maps 7 & 8 also. Map #7 has the structure
completely on the grass, which requires more paving. Map # 8 is also on the grass
although is rotated giving the long sides with the most windows a nice view. It was
mentioned that the restaurant has held banquets out on the cement area in front of the
building and they seemed to work out well. Map #9 places the structure on the grass area
between the restaurant building and the Driving Range. The diagram shows white dots
inside the structure that represent round tables for eight in rows of four for a capacity of
192 patrons. The tables are tight on the sides of the structure although there is plenty
room at either end for buffet tables. The view in this location would be of the 9th green of
the Jack Clark Course and the parking lot on the other side. It was mentioned that the
main concern would be getting electricity to the structure. Commissioner Wood then
referenced the schematic drawing of the structure. The drawing is generic and shows the
different types of windows and door available. Upon ordering the structure it would be
received in about 4 weeks and would take a few days to erect.
4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt Plumlee.
The Head Golf Professional reported that the new range balls have been received
and will be put into use in a few weeks.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
The General Manager reported that the maintenance crew has been working on
repairing and painting the buildings at the Golf Complex. The golf courses are in
good shape after being aerated recently and debris has been removed throughout
the courses. The Jack Clark Pro Am was postponed due to a lack of entries and
will be held on November 20, 2006. The tournament has been renamed the Jack
Clark Invitational and will no longer be a PGA sanctioned event. The General
Manager also reported that a fire started in the equipment building in the
maintenance yard last Thursday. The only piece of equipment that was destroyed
was the spray rig valued at approximately $20,000. Other damage occurred to the
structure, the sweeper and new range balls that were being stored in the building.
The City of Alameda's insurance has a $25,000 deductible. It was mentioned that
new scorecards and tee signs are needed for the Mif Albright Course. They have
not been updated since the course was remodeled. The question was raised if it
was fine for the Golf Commission to meet at the Golf Complex at the new time.
The General Manager stated that he had asked the City Clerk and was told that
there was no problem with changing the venue or time as long as the board or
Page 3 of 5",GolfCommission/2006-10-18.pdf
GolfCommission,2006-10-18,4,"commission members have approved the changes. The General Manager reported
that he received an email soliciting advertising for the AT&T Pro Am on our golf
carts. The program runs for two months, during December and January and the
company will pay the Complex $4,000. The suggestion was made to make the
November 1, 2006 work session into a Special Meeting and place the advertising
promotion on the agenda as an action item and all agreed.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Arnerich reported that she is having a tree planting on November 5, 2006 for
the nephew of Miriam Delagrange, of the Development Services Department. He
was tragically killed recently on his motorcycle leaving the Metropolitan Golf
Course. He was 31 years old.
5.
COMMISSIONERS REPORTS
5-A
Marketing and Promotions, Chair Gammell.
Nothing to report.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported the revenue for golf on all three courses for September
2006 versus September 2005 was down 2% and rounds of golf were down 4%.
The fiscal year to date revenue for golf was down 5% and rounds were down 7%.
The Mif Albright Course revenue was down 11% from last year and down 28%
for the fiscal year. All other concessions excluding golf were up 6% for the
month and up 1.5% for the fiscal year. Total revenue for the Golf Complex was
up 1% for the month of September 2006 versus September 2005 and down 2% for
fiscal year 2006/2007.
5-C
New Clubhouse Project, Commissioner Schmitz.
No report given.
5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported that she has noticed that a lot of repairs are
being done on the golf courses and facilities and the improvements are being well
received.
5-E
City Council and Government Liaison, Commissioner Swanson.
No report given.
5-F
Front Entrance Beautification Project, Vice Chair Wood.
Page 4 of 5",GolfCommission/2006-10-18.pdf
GolfCommission,2006-10-18,5,"Vice Chair Wood reported that he has been working closely with the maintenance
crew on the painting of the clubhouse buildings. He is also looking into getting a
permanent sign for Jim's on the Course since it doesn't seem like a new building
will be coming soon. The lettering that was on the building for Legends and
Heroes was made of cast aluminum letters 10"" high and pin mounted into the
cinder block. The letters were manufactured at a foundry, which do not really
exist anymore. The new technique for making similar lettering is done with a
water jet process and can be done in any style and typeset. The question remains
as to what the restaurant would like on the building and who will be paying for
the signage. Commissioner Wood also mentioned that he would like to see the
flagpole repainted. Apparently the pole has a hinge mechanism to allow the pole
to drop horizontally for painting, although no one knows how to operate it. The
Commissioner Wood took photographs of all of the buildings at the Golf
Complex and distributed them to the Golf Commissioners on a CD.
5-G
Golf Complex Restaurant Report, Jim's on the Course.
The restaurant manager Erik Alterman reported that the restaurant had a busy
September with banquets although it seems to be winding down now. The public
address system in the restaurant is not working and they are trying to repair it. A
designated smoking area has been set for employees on the patio near the bar
entrance. They are planning on placing an ATM machine in the restaurant soon.
Working on a new code for the employee discount. The staff currently has to type
the employees first and last name into the register and it is time consuming.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None.
7.
OLD BUSINESS
Chair Gammell reminded the Golf Commissioners to be sure to complete their
ethics testing by the end of the year.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for September 2006 of $13,145. The
year-to-date total to the General Fund is $48,490 for the fiscal year 2006/2007.
9.
ANNOUNCEMENTS/ADJOURNMENT
The meeting was adjourned at 6:45 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with the
Brown Act.
Page 5 of 5",GolfCommission/2006-10-18.pdf
GolfCommission,2006-11-01,1,"ALAMEDA GOLF COMMISSION
MINUTES OF SPECIAL MEETING
Wednesday, November 1, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the special meeting to order at 3:00 p.m. in
the Ladies Lounge, Chuck Corica Golf Complex, #1 Clubhouse Memorial
Road, Alameda, CA.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell,
Secretary Ray Gaul, Commissioner Bill Schmitz, Commissioner Jane
Sullwold and Vice Chair Bob Wood. Absent: Commissioner Sandré
Swanson. Also present was General Manager Dana Banke.
2.
AGENDA ITEMS:
2-A
Endorsement of the Miracle League. (Action Item)
Representatives from the Miracle League gave a brief overview of the league at
the September 20, 2006 meeting. At that time the Miracle League requested that
the Golf Commission consider endorsing the league. Since the item was not on
the
September 20th agenda as an action item, the motion for endorsement was
nullified. The item was placed on the agenda for the special meeting as an action
item. The Golf Commission endorsed the Miracle League by a vote of 4 to 1.
2-B
Approval of Outside Advertising Campaign for December 2006 and January
2007. (Action Item).
The General Manager reported that he received an email soliciting advertising for
the AT&T Pro Am on the golf carts at the Complex. The program runs for two
months, during December and January and the company will pay the Complex
$4,000. The Golf Commission approved the two-month advertising campaign
unanimously with the notation that any and all future advertising is brought to the
Golf Commission for approval.
2-C
Discussion on Future Special Joint Meeting with the City Council.
The General Manager reported that he would be working on the cost
estimates for the site improvements and structure for the grass area
between the restaurant and Driving Range to house the tent structure for
banquet services. It was decided that a Power Point presentation would be
Page 1 of 2",GolfCommission/2006-11-01.pdf
GolfCommission,2006-11-01,2,"prepared for the Special Joint meeting with the City Council.
Commissioner Wood and the General Manager will work together on
arranging the presentation. It was suggested that a priority list of Capital
Improvement Projects (CIP's) for the Golf Complex be compiled for
information and discussion at the Special Joint Meeting.
3.
ANNOUNCEMENTS/ADJOURNMENT
The Special Meeting was adjourned at 5:30 PM.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 2 of 2",GolfCommission/2006-11-01.pdf
GolfCommission,2006-11-15,1,"ALAMEDA GOLF COMMISSION
MINUTES OF MEETING
Wednesday, November 15, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the meeting to order at 5:30 p.m. at the Chuck Corica
Golf Complex in the Ladies Lounge.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell, Secretary
Ray Gaul, Commissioner Bill Schmitz, Commissioner Jane Sullwold and Vice
Chair Bob Wood. Absent: Commissioner Sandré Swanson. Also present were
General Manager Dana Banke and Head Golf Professional Matt Plumlee.
1-B
Approval of Minutes - Regular Meeting of October 18, 2006.
Vice Chair Wood changed the following statement in Item 3-C, line 14:
It has been determined that a structure 40 ft by 80 ft with the lowest point being 8
ft, would accommodate 200 people at a sit down dining event. Item 3-B
was
corrected to reflect the name of the new tees as the Family Tees.
The Commission approved the minutes unanimously with the aforementioned
additions.
1-C
Adoption of Agenda
The Commission adopted the agenda unanimously.
2.
ORAL COMMUNICATIONS
3.
AGENDA ITEMS:
3-A
Election for Golf Commission Board Positions for 2007. (Action Item)
The Nominations for Golf Commission Board positions for 2007 were as follows:
Chair:
Bob Wood
Vice Chair:
Ray Gaul
Secretary:
Jane Sullwold
The Golf Commission elected the nominees unanimously.
3-B
Discussion on Special Joint Meeting with Alameda City Council.
Page 1 of 5",GolfCommission/2006-11-15.pdf
GolfCommission,2006-11-15,2,"The General Manager reported that at the last workshop meeting the decision was made
that Vice Chair Wood and the General Manager would work on a Power Point
presentation for the Joint meeting with City Council. The presentation will include a 10-
year historical financial document. Also discussed was the need to put together a joint
statement from the Golf Commission to the City Council referencing the contributions
the Golf Fund makes to the City of Alameda's General Fund and the need to retain these
funds for improvements and repairs at the Golf Complex. The General Manager is
working on the cost estimates for the sprung or tent structure banquet facility. The two
areas being proposed for the structure are the grass area between the restaurant and the
Driving Range and the handicap parking area adjacent to the clubhouse building. It was
suggested by Dorene Soto that the General Manager meet with Mike Smalley of DMS, a
landscape architectural and site-planning firm in San Francisco. The General Manager,
Vice Chair Wood and Ms. Soto met with Mr. Smiley yesterday and asked him to put
together a scope of work and cost estimates for the two areas being looked at. He was
also asked to include landscaping for the courtyard area in front of the clubhouse and
restaurant. At the last work session the request was made to have the General Manager
put together a priority list of Capital Improvement Projects (CIP's). He handed out the
CIP priority list from 2001. The list read as follows: 1) Amenity Projects, 2) Clubhouse
Remodel, 3) Redesign The Norma Arnerich Teaching Academy, 4) Golf Complex Golf
Cart Path Improvement And Renovation, 5) Golf Complex Entry Remodel Project, 6) #9
Jack Clark Course Green Renovation, 7) Driving Range Short Game Practice Area, 8)
Renovation Of Practice Greens, 9) Renovation Of Lakes 6th & 9th Holes Earl Fry 8th
Hole Jack Clark, 10) Renovate And Repair Existing Interior Maintenance Roads And
Bridges, 11) Replacement Of The Jack Clark Irrigation Pump, 12) Replacement Of The
Jack Clark Irrigation System, 13) Driving Range Synthetic Turf And Netting
Replacement. The items on the list that are approved by City Council in the 2006-2008
budget cycle are numbers 1, 2, 4, 6, 10 12 and 13 although the only projects funded are
the Clubhouse Remodel Project and Storm Drain upgrades. The Amenity Project CIP,
which in the past has been used to fund in house projects and improvements, has been
discontinued and the funds placed in the maintenance department's expenditures. Item
#7 the Driving Range Short Game Practice Area was completed in house last year. In
2003 it was decided to pool various projects into the Clubhouse Remodel Project. Those
projects were the Redesign The Norma Arnerich Teaching Academy, Golf Complex Golf
Cart Path Improvement And Renovation, Golf Complex Entry Remodel Project and the
#9 Jack Clark Course Green Renovation. The design work for the teaching academy was
done a few years back changing the interior from three bays to one or two. Renovation
Of Lakes 6th & 9th Holes Earl Fry 8th Hole Jack Clark falls under the Public Works
Department's Storm Water Run Off Project. The Clubhouse Remodel Project is funded
only if the Golf Complex can provide the funding to complete the project. The Storm
Drain Upgrades Project which would include the Renovation Of Lakes 6th & 9th Holes
Earl Fry 8th Hole Jack Clark is funded through the Public Works Department and funds
for that project have been transferred from the Golf Enterprise Account yearly since
fiscal year 2001/2002. The firm of Moffett & Nichols did a report concerning the
renovation of the lakes and sloughs at the Golf Complex and they also did a report for the
drainage improvements at Godfrey Park, which is adjacent to the Golf Complex. The
Godfrey Park renovations are scheduled for this fiscal year and it would be a good time to
try and get the Golf Complex storm drain project started. The Golf Commission
Page 2 of 5",GolfCommission/2006-11-15.pdf
GolfCommission,2006-11-15,3,"Project does not include the bathrooms. Vice Chair Wood mentioned that there is a
problem with the sewer line running from the restrooms at #9 of the Earl Fry Course. It
appears that the line runs uphill to a man hole and the only way to correct the problem is
to
dig it up and redo it although there are some electrical lines in the area which makes it
difficult. The General Manager stated that the problem affects the snack shack but not
the restrooms so much. The General Manager said that the plan for the ladies restroom is
to get new toilets and see if that corrects the problem with the water pressure prior to
tearing up the sewer lines. The General Manager reported that the Earl Fry Pump
Upgrade Project could most likely be paid for through the maintenance department
expenditure budget. The General Manager stated that the list was only a draft and no
priority has been set. The list will be completed after discussion and additions from the
Golf Commission. The Golf Commissioners requested that all of the financial projection
reports be done one month prior to the Joint Meeting with City Council to ensure that
they have all of the information concerning finances to know how much money is
available to better prioritize the improvement projects and request reductions in the
General Fund contributions. The reports include the financial projections being prepared
by John Ritchie, CPA and the report being prepared by Keyser-Marston Associates to
project the revenue that could possibly be gained by building a permanent banquet
facility and what cost for construction could be justified. The General Manager will
contact John Ritchie, CPA and Keyser-Marston to request the reports be completed by
early December. The Golf Complex needs to know how much money is available to
build a new clubhouse in part or whole to report to City Council. Should there be no
stability to take on any debt the Clubhouse Project will need to be reevaluated and the
report to City Council will need to reflect that point. The Golf Commission may need to
suggest that the Clubhouse Project be dropped and the Golf Complex begin looking at
other improvements that it can afford. It may still be possible to build the clubhouse
should the Keyser-Marston report be positive and the City be agreeable to reducing the
General Fund contributions. The Golf Commission agreed that another work session
should be scheduled before the next Regular Golf Commission meeting. Vice Chair
Wood has been working on the Power Point presentation and would like the Golf
Commissioners input on it at the next Work Session. He is including historical data in
the presentation as well as current issues. The suggestion was made to have the City
Council Members not familiar with the Golf Complex come out and take a tour to get a
better understanding of the operation. The next Work Session will be on November 29,
2006 at 3:00 pm.
Page 3 of 5",GolfCommission/2006-11-15.pdf
GolfCommission,2006-11-15,4,"4.
ORAL REPORTS
4-A
Golf Shop and Driving Range activities report by Head Golf Professional Matt Plumlee.
The Head Golf Professional reported that the Jack Clark Invitational will be held
on November 20, 2006 at the Golf Complex. The staff has been restructured for
the winter months and Mike Grant will now be working at the Driving Range.
Also reported was that we are seeing players coming to the Complex from Chabot
Golf Links since the closure of that facility.
4-B
General Manager Dana Banke's report highlighting maintenance and operational
activities for the month at the Golf Complex.
The General Manager reported that he is looking into getting new tee signs for the
Mif Albright Golf Course. The scorecard for the Mif Albright Course has already
been changed to reflect the correct yardage. The General Manager contacted
Alameda Power & Telecom to request a bucket truck to paint the flagpole in front
of the clubhouse. The advertising for the AT&T Pro Am on the golf carts at the
Complex will now be on both golf courses and the payment will be $8,000. The
maintenance equipment lease will go to City Council on November 21, 2006 for
approval. All of the equipment being leased is John Deere.
4-D
Beautification Program by Mrs. Norma Arnerich.
Mrs. Wendling reported that two tree plantings were done recently. There will be
no more ceremonies until next year.
5.
COMMISSIONERS REPORTS
5-A
Marketing and Promotions, Chair Gammell.
Nothing to report.
5-B
Golf Complex Financial Report, Secretary Gaul.
Secretary Gaul reported the revenue for golf on all three courses for October 2006
versus October 2005 was down 10.5% and rounds of golf were down 7.5%. The
fiscal year to date revenue for golf was down 6.5% and rounds were down 7%.
The Mif Albright Course revenue was down 29% from last year and down 28%
for the fiscal year. All other concessions excluding golf were down 5.5% for the
month and up .06% for the fiscal year. Total revenue for the Golf Complex was
down 8.5% for the month of October 2006 versus October 2005 and down 3.5%
for fiscal year 2006/2007.
5-C
New Clubhouse Project, Commissioner Schmitz.
Report previously covered.
Page 4 of 5",GolfCommission/2006-11-15.pdf
GolfCommission,2006-11-15,5,"5-D
Maintenance, Buildings, Security, Albright Course and Driving Range,
Commissioner Sullwold.
Commissioner Sullwold reported that the new ball washers have been installed
and look great. The suggestion was made to have benches on all of the par 3
holes due to the waiting time. Commissioner Sullwold suggested that a cart path
be installed in front of the lake on #8 of the Jack Clark Course to enable patrons
to drive their carts to the teeing area.
5-E
City Council and Government Liaison, Commissioner Swanson.
No report given.
5-F
Front Entrance Beautification Project, Vice Chair Wood.
Report previously covered.
5-G
Golf Complex Restaurant Report, Jim's on the Course.
Owner Tom Geanekos mentioned that he is always appreciative of any
suggestions the Golf Commission may have and thanked them for their support.
6.
ORAL COMMUNICATIONS, NON AGENDA (Public Comment)
None.
7.
OLD BUSINESS
None.
8.
WRITTEN COMMUNICATIONS
Included in the Commission packet was a memorandum to the Finance
Department showing the surcharge payment for October 2006 of $12,742. The
year-to-date total to the General Fund is $61,232 for the fiscal year 2006/2007.
9.
ANNOUNCEMENTS/ADJOURNMEN'
The meeting was adjourned at 6:50 p.m.
The agenda for the special meeting was posted 24 hours in advance in accordance with the
Brown Act.
Page 5 of 5",GolfCommission/2006-11-15.pdf
GolfCommission,2006-11-29,1,"ALAMEDA GOLF COMMISSION
MINUTES OF SPECIAL MEETING
Wednesday, November 29, 2006
1.
CALL TO ORDER
Chair Betsy Gammell called the special meeting to order at 3:00 p.m. in
the Ladies Lounge, Chuck Corica Golf Complex, #1 Clubhouse Memorial
Road, Alameda, CA.
1-A.
Roll Call
Roll call was taken and members present were: Chair Betsy Gammell,
Secretary Ray Gaul, Commissioner Bill Schmitz, Commissioner Jane
Sullwold and Vice Chair Bob Wood. Absent: Commissioner Sandré
Swanson. Also present was General Manager Dana Banke.
2.
AGENDA ITEMS:
2-A
Attendance and Financial Projections by John Ritchie, CPA.
The General Manager stated that John Ritchie has been working on the attendance
and revenue financial projections and assumptions. The report is to be used as
a
tool to project what funding is available to service a debt for the new clubhouse or
other improvement projects. The General Manager handed out the draft financial
report and assumptions prepared by Mr. Ritchie. The assumptions do not take
any fee increases into account until fiscal year 2007/2008. The report is in draft
form and the General Manager asked that the Golf Commissioner's take a look at
it and get back to him with any questions. The report still needs to be reviewed
by the Finance Director for accuracy. The report clearly shows that there is no
excess money to pay for Capital Improvements and additional debt service and in
order for the Golf Complex to reduce a future deficit there needs to be an increase
in revenue and a reduction in expenditures. The question was raised regarding the
timing of the proposed fee increases. The General Manager stated that after the
joint meeting there will be a better understanding of what sort of projects can be
done and the amount of money necessary for the projects. The decision
to
increase the rates will be based on the out come of the joint meeting and whether
or not improvement projects and a return of funds from the General Fund are
approved. The Golf Commission will review the information and get back to the
General Manager with any questions.
2-B
Update by Keyser-Marston Associates on Banquet Revenue Projections.
Page 1 of 2",GolfCommission/2006-11-29.pdf
GolfCommission,2006-11-29,2,"The General Manager introduced Bob Wetmore from Keyser-Marston Associates,
an economic and real estate consulting firm. Mr. Wetmore is preparing a revenue
projection based on the addition of a new banquet facility at the Golf Complex.
Mr. Wetmore stated that a large amount of the food and beverage revenue is not
related to golf or golfers. Also mentioned was that over the past years the golf
rounds and revenue have declined although that may not directly effect the food
and beverage revenue. Mr. Wetmore pointed out that the market for food and
beverage service and banquet facilities is underserved for the Bay Farm Island
area. The report takes into consideration golfing venues and non-golfing venues
and the business demands. Some of the venues researched have mentioned that
they under built to meet the needs of public. Also being looked at is a temporary
banquet facility and Mr. Wetmore questioned whether the temporary structure
would really be a venue that patrons would want to come to. The capacity being
researched is a 200-patron minimum and 300-patron maximum the latter being
the optimum goal. The golf facilities reviewed are Chardonnay Golf Course in
Napa, Coyote Creek Golf Course in San Jose and Lone Tree Golf Course in
Antioch. The Golf Commission stressed the importance of receiving the reports
as soon as possible to review them and get an understanding of what exactly is
feasible and what is not. Mr. Wetmore stated that he would complete the report
as quickly as he can.
3.
ANNOUNCEMENTS/ADJOURNMENT
The Special Meeting was adjourned at 3:45 PM.
The agenda for the special meeting was posted 24 hours in advance in accordance with
the Brown Act.
Page 2 of 2",GolfCommission/2006-11-29.pdf
GolfCommission,2007-02-11,1,"ALAMEDA GOLF COMMISSION
MINUTES OF SPECIAL MEETING
REVISED 3/5/07
Sunday, February 11, 2007
1.
CALL TO ORDER
Chair Bob Wood called the special meeting to order at 2:00 p.m. in the Ladies Lounge,
Chuck Corica Golf Complex, #1 Clubhouse Memorial Road, Alameda, CA.
1-A.
Roll Call
Roll call was taken and members present were: Commissioner Betsy Gammell, Vice
Chair Ray Gaul, Commissioner Bill Schmitz, Secretary Jane Sullwold and Chair Bob
Wood. Absent: Commissioner Sandré Swanson. Also present were City Manager Debra
Kurita and General Manager Dana Banke.
2.
AGENDA ITEMS:
2-A
Discussion of Next Steps and Actions related to Golf Department Operations, Fees and
Revenues, Budget, Policies and Procedures. (Action Item)
Appointment of Golf Commissioner for Operational Review Scope of Work Committee. (Action
Item)
Appointment of Two Golf Commissioners for the Operational Review Request for Proposal
(RFP) Committee. (Action Item)
Chair Wood stated that the need for an Operational Review at the Chuck Corica Golf Complex
was decided on at the Special Joint Meeting with City Council on January 17, 2007. The process
includes forming two committees, one to compose the Scope of Work for the Request for
Proposal (RFP) and the other to review the proposals received and deciding on the best several
candidates to recommend to the City Manager who will make the final decision. The Golf
Commission needs to appoint a total of three members to serve on these committees, one for the
Scope of Work Committee and two for the committee to review and award the RFP for the
Operational Review. Chair Wood appointed Vice Chair Gaul for the Operational Review Scope
of Work Committee and Secretary Sullwold and Commissioner Schmitz for the Operational
Review Request for Proposal Committee. The Golf Commission approved the appointments
unanimously. Chair Wood introduced City of Alameda's City Manager, Debra Kurita to give an
overview of the next steps and actions related to the golf operations, fees and revenue, budget,
policies and procedures. The City Manager listed the following major items that came out of the
joint meeting with the City Council. The selection of Golf Commissioners to sit on the RFP
committees, which was previously done. Also listed were the elements of operations, policies
and revenue, providing budget information to the Golf Commission and the potential phasing of
the Clubhouse Project. The General Manager stated that the Golf Commissioners are given a
monthly financial report each month for the prior month. The General Manager is working with
the Chief Financial Officer to prepared a more detailed report for the Golf Commission. The
suggestion was made to include the monthly Enterprise Account balance on the report and to
show the figures on a chart. The objective of the operations overview is to have a third party
Chuck Corica Golf Complex
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GolfCommission,2007-02-11,2,"review of the operations, revenue, budget, policies and procedures for the Golf Department. The
committee needs to develop an RFP as soon as possible and get it out to consultants. The
process takes about 30 days from the date it is sent out to the date it is returned. The RFP's will
be sent out to consultants, advertisements will be placed in publications and the RFP will be
accessible on the City of Alameda's web site. Once the proposals are received the committee
will review them. The contract will not need City Council approval if it is under $75,000. The
Golf Commissioners would like to have some input and discussion with the consultant. The
Complex has various associate clubs that would also need to be interviewed during the review.
The City Manager stated that the key elements of the review will include the operations and
maintenance, policies and practices, staffing levels, environmental comparisons (looking at other
municipal operations and what they do differently) and capital improvements. Once the
recommendations are received it is an ongoing process to put the suggestions into reality.
The consensus amongst the Golf Commission is that the policy and fee changes need to go into
effect soon to capitalize on the peak golf season. The City Manager stated that she did not see a
problem with moving on the changes now and not waiting until the completion of the operational
review, although some additional changes may be necessary after the review is completed. The
overall philosophy is that the Earl Fry Course is the premium course and the rate proposal is
designed to shift some of the pass and discounted fee play to the Jack Clark Course. Chair Wood
asked for a motion on the proposed fee changes shown on the following page:
Chuck Corica Golf Complex
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GolfCommission,2007-02-11,3,"$1
$1
$0
$0
Juniors Non-Resident*
$8
$10
$8
$2
$0
CART FEES:
Current
Recommended
Change
Single Rider (Non-Shared Cart)
$14
$15
$1
Senior M-F per player
$11
$13
$2
Late Twilight
$9
$10
$1
Mif
$8
MONTHLY PASSES:
Current
Surcharge
Recommended
Surcharge
Change
Res. Sr. (M-Th + Fri (JC only)
$85
$0
$100
$0
8.1.5
Resident (M-Th + Fri (JC only)
$100
$0
$115
$0
$15
Non-Res. (M-Th + Fri (JC only)
$130
$3
$195
$0
$65
TOURNAMENTS:
Current
Recommended
Green Fees
Cart Req
Merch
EF/JC
Cart Req
Merch*
Mon Thurs
$30
no
$6
$50/$48
yes
$5
Mon Thurs (Senior)
$30
no
$6
$38/$36
yes
$0
Friday
$35
yes
$6
$52/$50
yes
$5
Weekends and Holidays
$35
yes
$6
$60/$56
yes
$5
Mif 9-HOLE COURSE RATES:
Current
Recommended
Change
Regular Weekday
$9
$10
$1
Driving Current
Recommended
Change
Regular Weekend
$11
$12
$1
Range
Senior Weekday
$7
$8
$1
Small
$0
$3
$3
Replay Rate
$7
$7
$0
Medium
$4
$5
$1
Junior Resident
$1
$1
$0
Large
I
$6
$7
$1
Junior Non-Resident
$4
$5
$1
X-Large
$8
$9
$1
Practice Area: $5 w/ small bucket
*EF Mon-Fri after 12:00: Weekends &
Holidays after twilight only
** Can be waived
Chuck Corica Golf Complex
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GolfCommission,2007-02-11,4,"Commissioner Sullwold moved and Commissioner Gammell seconded to accept the
aforementioned fee changes. The Golf Commission approved the fee changes unanimously.
The Golf Commission is also looking at the following policy changes: Allowing tournaments to
begin at 9:00 a.m. on the Earl Fry Course instead of 11:00 a.m., implementing split tee waves on
the Earl Fry Course during the peak season, May to September (with constant review) and
allowing for 30 day advance tee time reservations for Alameda Resident Card holders and 21
days for all others. The Golf Commission approved the aforementioned policy changes
unanimously.
2-B
Determination of Venue and Time for Regular Golf Commission Meetings in 2007. (Action
Item)
The Golf Commission voted unanimously to change the venue and time of the Regular Golf
Commission meetings to 6:30 p.m. in Room 360 in City Hall on the third Wednesday of every
month. The Golf Commission decided to cancel the Regular meeting on February 21, 2007 due
to a lack of quorum and schedule a Special Meeting for February 28, 2007 at 6:30 p.m. at City
Hall in room 360 if it is available.
3.
ANNOUNCEMENTS/ADJOURNMENT
The Special Meeting was adjourned at 5:30 PM.
The agenda for the special meeting was posted 24 hours in advance in accordance with the Brown Act.
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GolfCommission,2007-02-28,1,"ALAMEDA GOLF COMMISSION
MINUTES OF SPECIAL MEETING
Wednesday, February 28, 2007
1.
CALL TO ORDER
Chair Bob Wood called the special meeting to order at 6:32 p.m. in Room #391, Alameda
City Hall, 2263 Santa Clara Avenue.
1-A.
Roll Call
Roll call was taken and members present were: Vice Chair Ray Gaul, Commissioner Bill
Schmitz, Secretary Jane Sullwold and Chair Bob Wood. Absent: Commissioner Betsy
Gammell and Commissioner Sandré Swanson. Also present was Golf Services Manager
Matt Plumlee.
1-B
Approval of Minutes-Special Meetings of November 29, 2007 and February 11, 2007.
The Golf Commission elected to add to the agenda the approval of the minutes of the
Special Meetings of November 29, 2007 and February 11, 2007. The minutes of
November 29, 2007 were approved unanimously. The following changes were made to
the minutes of February 11, 2007:
2-A, line 7: change from ""award the RFP for the Operational Review."" to ""recommend
three candidates to the City Manager, and she will then choose the consultant.""
2-A, paragraph 2, line 6: change from ""Chair Wood made the motion to accept the
aforementioned fee changes"" to ""Secretary Sullwold made the motion and Commissioner
Gammell seconded to accept the aforementioned fee changes"".
Secretary Sullwold made the motion and Vice Chair Gaul seconded to approve the
minutes with the aforementioned changes. The Golf Commission approved unanimously.
2.
AGENDA ITEMS:
3-A
Report on Chuck Corica Golf Complex Master Planning and Conceptual Design of Clubhouse
Facility. (Action Item)
Chair Wood introduced Miriam Delagrange of the Development Services Department. Ms.
Delagrange referenced the Dahlin Group Master Plan, which the Golf Commission had not
received. The plan goes over what cost estimates Dahlin would provide and the cost of their
services. At a meeting on January 25, 2007 between Dahlin representatives, Doreen Soto and
Miriam Delagrange from Development Services Department and Dana Banke from the Chuck
Corica Golf Complex, Dahlin was given direction on some basic concepts to enable the project
to be completed in phases. The Dahlin report breaks the Master Site Plan into the following
phases. Phase A-New Bar/Grill/Banquet Facility (approximately 8,500 s.f.), Phase B1-New Pro
Shop Facility (approximately 8,000 s.f.), Phase B2-Exterior modifications to the existing Pro
Shop Facility (assumed as a potential option, it the existing pro shop building is to remain for
a
longer period of time after Phase A is completed), Phase B3-New Entry Canopy and Site
Chuck Corica Golf Complex
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GolfCommission,2007-02-28,2,"Development: development of an entry canopy that will ""join"" Phase A and Phase B1, along
with the development of a new vehicle routing/bag drop area, Phase C-Site and landscape
improvements immediately adjacent to the existing/new building areas, Phase D-Entry Drive
Improvements, Site Monument (at entry drive and at the corner of Island and Dolittle Drives),
Phase E-Site Parking Improvements, site entry bridge feature at creek, realigning of the on site
parking and addition of planter islands and irrigation for landscaping. The Dahlin report is a
master plan proposal to do the basic design not for submitting any construction drawings just an
idea to work with and get cost estimates to see how much each phase would cost so that it can be
proposed to City Council to determine which options to proceed with. She also stated that there
could be cost savings by completing the planning now rather than later. Chair Wood stated that
the Golf Commission will not be able to take action on the item without first reviewing the
material. The Golf Commission was given copies of the report and the discussion ensued. Ms.
Delagrange referenced the report stating that Dahlin will utilize previous design concepts and
cost estimation, they will provide minor modifications to the site and the cart barn, driving range
and snack shack structures are existing and no work is planned at these areas. The buildings will
be demolished on a per phase basis. The new buildings will be placed at about the same location
as the existing buildings to minimize additional site work. No changes in the golf course design
were included. Dahlin will also provide an analysis for anticipated cost savings if the City were
to
construct both Phase A and Phase B as one project instead of separately. As part of the
conceptual building design, they will provide a scenario for creating a shared set of restrooms
between the Bar/Grill/Banquet Facility (Phase A) and the Pro Shop (Phase B). Dahlin will
provide a maximum of two conceptual layouts for the new Bar/Grill/Banquet facility (Phase A)
and the Pro Shop (Phase B). Included in the professional fees are three presentations/meetings
with the Golf Commission and one presentation/meeting with the City Council and provide
standard design review submittals and cost estimation summaries for all presentations/meetings
Secretary Sullwold requested that a cost estimate be looked at for renovating the existing
restaurant building and build a new kitchen and banquet facility behind it. Chair Wood agreed
that the use of the existing structures should be looked at and if the structures are not usable he
would like to know why. The request will be passed on to Dahlin for evaluation. The general
consensus amongst the Golf Commission is that the main priority is the banquet facility. Ms.
Delagrange referenced the site drawings prepared by BMS. The BMS material relates to Phases
C, D, & E in the Dahlin report. The master site plan shows the entrance drive, parking and
proposed temporary banquet facility. The Golf Commission did not receive copies of the
entrance area drawings, which includes the following three alternatives. Alternative 1 is a
minimal site change plan that includes removing existing pavement, the roadway wall, and the
existing fence. The plan would add two eight foot entry markers, a six-foot ornamental wooden
fence, a new curb and gutter, a concrete pad, various trees, shrubs, ground cover and lawn,
including irrigation, for the total cost of $218,057. Alternative 2 is a modest site change
including all of the changes in Alternative 1 with the addition of a six foot entry wall made of
concrete block in place of the two eight foot entry markers. There is also miscellaneous site
furnishings and asphalt paving. The cost for Alternative 2 is $298, 397. Alternative 3 combines
the items in Alternative 2 with the deletion of the furnishings and adds a faux pond and a project
identification sign at a cost of $304,572. There are also three alternatives for the parking area
and temporary banquet facility. Alternative 1 is a minimal site change plan that includes
removing existing pavement and sidewalk and curb. The alternative includes a rerouting of the
entrance to allow for a bag drop area, project identification signs, new curbs and gutters, asphalt
concrete paving, concrete sidewalk, various trees, shrubs, ground cover and lawn, including
irrigation, and miscellaneous site furnishings for a cost of $285,725. Alternative 2 is a modest
site change plan that includes removing existing pavement, sidewalk and curb. The alternative
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GolfCommission,2007-02-28,3,"includes a more extensive rerouting of the entrance to allow for a bag drop area with additional
foliage in and around the clubhouse building and beautification to the courtyard area, in addition
to the project identification signs, new curbs and gutters, asphalt concrete paving, concrete
sidewalk, various trees, shrubs, ground cover and lawn, including irrigation, and miscellaneous
site furnishings. Alternative 3 is a major site change plan that includes removing existing
pavement, sidewalk and curb. The alternative includes a more extensive rerouting of the
entrance to allow for a bag drop area with additional foliage in and around the clubhouse
building and beautification to the courtyard area with special colored paving, in addition to the
project identification signs, new curbs and gutters, asphalt concrete paving, concrete sidewalk,
various trees, shrubs, ground cover and lawn, including irrigation, and site furnishings for a cost
of $758,650. Chair Wood suggested that additional lighting be added to the proposal for the
parking area and the exterior of the buildings. The action on the item has been postponed to a
future meeting.
3-B
Report on the Chuck Corica Golf Complex Marshal Program. (Action Item)
:
The Golf Services Manager reported that at the special meeting of the Golf Commission
on February 11, 2007 the Golf Commission requested staff to present a revised Marshal
Work Program and a revision to the Employee and Volunteer Benefit Program for the
Chuck Corica Golf Complex (CCGC). The current program consists of 40 volunteers
that help patrons with their golf cart, start players on the first tee and monitor play on the
three golf courses. Marshals work a minimum of a 6-hour shift and receive benefits for
the service. The recommended program would have a maximum of 35 marshals, with an
additional 5 relief marshals and 3 marshal coordinators and the Marshals are to work one,
7 hour shift per week during the peak season, and one, 6 hour shift per week during the
off season. The marshals are expected to attend bi-annual general meetings with golf
professional staff and be trained every 6 months by marshal coordinator trainer and the
Marshals are to assist with Golf Complex sponsored events. The CCGC Employee and
Volunteer Benefit Program provide complimentary green fee, cart fee and range
privileges to volunteers and employees of the Golf Complex. It is important to provide
use of the golf course facilities in order to attract a volunteer and paid work force.
However, in order to help achieve greater revenues it is important to protect the ""peak""
times in which patrons use the golf course. Therefore, complimentary use of the facilities
should be curtailed to protect peak revenue times. Currently there are no constraints on
when volunteers and employees can receive complimentary privileges. The
recommendation is for the volunteers/employees to receive complimentary golf Monday-
Thursday on all courses. Fridays all day on the Jack Clark Course and Mif Albright and
at twilight on the Earl Fry course. Friday at Saturday, Sunday, and Holidays after
twilight on all golf courses. One bucket of range balls per day and they must register in
the range pro shop. There will be a cart fee of $10.00 per player for employees,
volunteers and guests. The volunteers and employees will still receive 20% off
merchandise (soft goods only), excludes golf balls, and golf equipment and no discount
on sale/clearance items. Special orders are cost (including shipping) plus 10% and tax
and there is a discount on food and beverage on scheduled workdays.
3-C
Report on Volunteer and Employee Benefits at the Chuck Corica Golf Complex. (Action Item)
The recommendations made in the previous agenda item will also apply to the employees
at the Chuck Corica Golf Complex. The $10 cart fee per rider will include all
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GolfCommission,2007-02-28,4,"complimentary play as well.
3-D
Report on Fiscal Year 2006/2007 Budget.
Chair Wood introduced the City Manager Debra Kurita and Chief Financial Officer Juelle Ann
Boyer. The City Manager stated that at the February 20, 2007 City Council meeting the Golf
Complex deficit was brought up during the Mid Year Budget Update. The City Council directed
the Chief Financial Officer to draw up a resolution mandating a balanced budget for the Golf
Fund by the end of the fiscal year within 30 days and will be brought to the City Council at the
March 20, 2007 meeting. The first course of action was to determine what the deficit would be
by the end of the fiscal year. The Chief Financial Officer determined that by the end of the fiscal
year based on the prior months actual revenue and expenditures and a forecast for the final 5
months of the year that the Golf Fund would see a net cash loss of approximately $212,000. The
General Manager had recommended various expenditure cost cutting measures such as a
reduction in the cart fleet and water usage. The City Council understands that if it would harm
the operation of the Golf Complex to balance the budget then other solutions need to be looked
at. Commissioner Schmitz mentioned that the Golf Commission has recommended various fee
increases to help increase revenue. The forecast does not include any funds for Capital
Improvement Projects. The monthly reports the Golf Commission currently receives are based
on the online information available to the golf staff. The Finance Department has access to more
detailed information. The Golf Commission would like to have the General Fund Expenditures
itemized in detail on the monthly financial report. The request was made to receive the Chief
Financial Officer's report on a monthly basis to give the Golf Commission a clearer view of the
Golf Complex financials and a running Enterprise Fund Balance. The ultimate goal is to have
the Golf Fund's current revenue equal the current expenditures. The balanced budget does not
ensure that the Enterprise Fund will not continue to go down. The question was raised as why
the $300,000 lent to Development Services is non-interest bearing. The Chief Financial Officer
stated that the interest on inter department loans is negotiated at the time of the loan, and interest
was not added to the loan to Development Services.
4.
ANNOUNCEMENTS/ADJOURNMENT
Ron Salsig announced that he received two writing awards for articles, which appeared in
the New York Times, Los Angeles Times and the Alameda Sun. The Golf Commission
congratulated Mr. Salsig on his accomplishments. The City Manager announced that the
City Council and the Alameda Unified School District would have a Joint Meeting on
March 15, 2007.
The Special Meeting was adjourned at 8:37 PM.
The agenda for the special meeting was posted 24 hours in advance in accordance with the Brown Act.
Chuck Corica Golf Complex
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GolfCommission,2007-03-08,1,"ALAMEDA GOLF COMMISSION
MINUTES OF SPECIAL MEETING
Wednesday, March 8, 2007
1.
CALL TO ORDER
Chair Bob Wood called the special meeting to order at 5:37 p.m. in the Ladies Lounge,
Chuck Corica Golf Complex, #1 Clubhouse Memorial Road, Alameda, CA.
1-A.
Roll Call
Roll call was taken and members present were: Commissioner Bill Delaney,
Commissioner Betsy Gammell, Vice Chair Ray Gaul, Commissioner Bill Schmitz,
Secretary Jane Sullwold and Chair Bob Wood. Absent: Commissioner Sandré Swanson.
Also present was Golf Services Manager Matt Plumlee.
2.
AGENDA ITEMS:
3-A
Clarification on February 11, 2007 Special Meeting Minutes.
Chair Wood referenced the minutes from the February 11, 2007 special meeting where the fee
change schedule was corrupted. Chair Wood requested that the fee change schedule be included
in the minutes as an attachment. The request was also made to have the reformatted fee change
schedule included in the City Council staff report for the March 20, 2007 meeting. Secretary
Sullwold made the motion to rescind the prior approval of the February 11, 2007 special meeting
minutes and approve the amended and reformatted minutes and fee change schedule attachment
dated March 5, 2007. Commissioner Schmitz seconded the motion and the Golf Commission
approved unanimously.
3-B
Review of BMS Report.
Chair Wood reported that BMS, an architectural landscaping firm, was contacted in October
2006 to do a study when the Golf Commission was looking at erecting a temporary structure to
serve as a banquet facility. The purpose of the report was to get an idea of additional cost
associated with putting up a temporary structure. The scope of work got expanded to look at not
only the area around the existing clubhouse and the proposed new banquet facility but also
secondarily to look at the entryway at the corner of Island Drive and Clubhouse Memorial Road
as a separate zone and then as another zone the driveway (Clubhouse Memorial Road) to a
portion of the parking lot. The thought at the time that the proposal was requested was that it
would include costs for utilities and infrastructure, which it does not. Secretary Sullwold
expressed her frustration with the fact that the proposal cost upwards of $20,000 and is
landscaping for concepts that have not been decided on and may never be completed. The
problem seems to be that the Development Services Department runs the project and by the time
the Golf Commission gets the information or the proposals the work has already been done
3-C
Discuss Dahlin's Proposal for Master Planning & Conceptual Design.
Chuck Corica Golf Complex
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